Director, Physician and Provider Relations

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The Department of Physician Relations and Business Development is currently seeking a full time Director of Physician Relations to work in Medley, Florida. The Director, Physician Relations implements the strategic physician referral program with the goal of developing and maintaining strong relationships between the University of Miami Health System and the physician community locally, nationally, and internationally to maximize referral opportunities.

 CORE JOB FUNCTIONS

• Facilitates good communication with referring physicians regarding patient follow-up.
• Works collaboratively to identify numbers of referrals, and any change in referring patterns. Schedules regular visits to physicians’ office to establish and maintain successful relationships.
• Works closely with departments to ensure that department physicians are listed appropriately in various insurance physician directories.
• Develops and maintains a physician and issue resolution system that responds to issues raised in a timely and effective manner.
• Participates as an exhibitor at specific conventions and seminars to meet and inform physician participants of the University of Miami Health System.
• Enhances communication between community physicians and hospital specialists by acting as a key resource for information and monitoring the needs of physicians.
• Analyzes and reviews referral, inpatient admission, and transfer data to identify physician groups and areas for incremental volume growth.  
• Uses technology tools available to track outreach activity, design a plan that reduces leakage of referrals, and monitor success of outreach initiatives.
• Complies with all relevant regulations and requirements.
• Establishes and continuously assesses the effectiveness of the internal controls within the unit and compliance with University policies and procedures. Ensures employees are trained on controls within the function and on University policy and procedures.

Department Specific Functions

The Director of Physician Relations (DPR) is responsible for promoting core and specialty services to the physician community, increasing new patient visits to the health system, developing and maintaining strong relationships between the UHealth System and the referring physician community. This position provides support services in all functional areas of sales, service and business development. This is a full-time position with a base salary, plus incentive compensation.

Market Analysis and Account Management

• Interpret current physician referral patterns, trends, and financial margins to ensure that resources are optimized.
• Develop sales and retention strategies for target markets and service lines.
• Develop and execute business plan with goals and timelines for closing new or enhanced physician referrals, and growing referral volumes based on new or established physician and outreach relationships.
• Conduct pre and post call planning and document activities utilizing PRM system.
• Identify potential physician targets utilizing faculty insights, PRM data mining,   and existing reporting, tools and dashboards.
• Evaluate and interpret market utilization data and market demographics, including market share data for designated service lines.
• Prepare presentations for service line leadership to include market data, competitor overview, referral patterns, SWOT analysis, strategies/tactics, etc.

Business Development/ Relationship Management

• Facilitate the retention of referral sources, and patient and community relationships.
• Facilitates open communications between clinical departments and referring physicians (inside and outside the health system) to facilitate high quality patient care and positive experience.
• Complete face-to-face meetings with physicians, schedulers, practice managers, and medical staff from referring hospitals to ensure understanding, as well as to close business, ensuring that obstacles are identified and minimized.
• Effectively manage territory, conducting office visits to include:
  • Educating on services offered, enhancement and new advances

• Maintaining image (service excellence, academic medicine, patient-first