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XS
Growth Marketing Manager
XsollaLos Angeles, United Statesfull_timeVerifiedPosted 22 Nov 2024
About the role
Opening
We are seeking a Growth Marketing Manager with experience supporting high-quality products, utilizing sustainable development practices, and maintaining a continuous improvement mindset to join our Consumer Marketing Department. The ideal candidate will be creative, analytical, detail-oriented, and highly motivated.
As a Growth Marketing Manager, you will be responsible for developing, executing, analyzing, and optimizing marketing campaigns. The best candidate will have experience managing video game marketing campaigns and a strong understanding of the game industry. If you’re passionate about gaming and have a background in video game campaign management, we’d love to hear from you!
ABOUT US
At Xsolla, we believe that great games begin as ideas, driven by the curiosity, dedication, and grit of creators around the world. Our mission is to empower these visionaries by providing the support and resources they need to bring their games to life. We are committed to leveling the playing field, ensuring that every creator has the opportunity to share their passion with the world. Headquartered in Los Angeles, with offices in Berlin, Seoul, and beyond, we partner with industry leaders like Valve, Twitch, and Ubisoft to clear the paths for innovation in gaming. Our global reach spans over 200 geographies, offering more than 700 payment methods in 130+ currencies.
Longevity Opportunity Vision Enjoy the game!
Benefits:We are passionate about fostering a supportive environment for our team, so we prioritize the physical, mental, and emotional well-being of our employees and their families through a comprehensive Benefits Program. This includes 100% company-paid medical, dental, and vision plans, unlimited Flexible Time Off, and a personalized career roadmap for each employee. By investing in professional development through training and educational opportunities, we ensure that our team thrives both personally and professionally. Together, we’re not just building a business; we’re cultivating a community that values creativity, collaboration, and the transformative power of play.
Equal Employment Opportunity Statement:Xsolla is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based on race, color, religion, sex, national origin, age, disability, sexual orientation, gender identity, or any other characteristic protected by law.We consider qualified applicants with criminal histories in accordance with the Fair Chance Act.
Criminal History Consideration:For the UA Manager, we will conduct a background check that may include t
We are seeking a Growth Marketing Manager with experience supporting high-quality products, utilizing sustainable development practices, and maintaining a continuous improvement mindset to join our Consumer Marketing Department. The ideal candidate will be creative, analytical, detail-oriented, and highly motivated.
As a Growth Marketing Manager, you will be responsible for developing, executing, analyzing, and optimizing marketing campaigns. The best candidate will have experience managing video game marketing campaigns and a strong understanding of the game industry. If you’re passionate about gaming and have a background in video game campaign management, we’d love to hear from you!
ABOUT US
At Xsolla, we believe that great games begin as ideas, driven by the curiosity, dedication, and grit of creators around the world. Our mission is to empower these visionaries by providing the support and resources they need to bring their games to life. We are committed to leveling the playing field, ensuring that every creator has the opportunity to share their passion with the world. Headquartered in Los Angeles, with offices in Berlin, Seoul, and beyond, we partner with industry leaders like Valve, Twitch, and Ubisoft to clear the paths for innovation in gaming. Our global reach spans over 200 geographies, offering more than 700 payment methods in 130+ currencies.
Longevity Opportunity Vision Enjoy the game!
Responsibilities
- Manage and optimize performance marketing campaigns for Xsolla Consumer Marketing Department.
- Profitably oversee significant monthly budgets across key marketing channels such as Google AdWords, Facebook, ironSource, Vungle, Unity, and others.
- Serve as the primary point of contact for advertising partners, troubleshooting campaign issues as they arise.
- Support the manager in reporting, campaign optimization, and UA strategy, providing data and insights for budget planning.
- Identify, evaluate, and test new traffic sources from initiation to execution.
- Monitor ad monetization dashboards and reporting, taking action as necessary.
- Collaborate with the Marketing Director to analyze user data and generate forward-looking insights about user cohorts.
- Forecast expected revenue from different user groups.
- Set goals for junior team members and validate reporting accuracy.
- Conduct data analysis using Excel or SQL.
- Manage insertion orders and legal documentation with partners.
- Take full responsibility for the campaigns in progress.
Requirements
- BA/BS (or equivalent training) in Marketing, Economics, Computer Science, or a related field.
- 2-4 years of experience in performance advertising/marketing, preferably in digital marketing.
- Experience in quantitative analysis and reporting, ideally within the gaming industry.
- Strong organizational skills, keen attention to detail, and the ability to manage multiple tasks effectively.
- Excellent interpersonal and communication skills.
- 1+ years of marketing experience in gaming or the app space.
- Familiarity with game data and analytics platforms.
Nice to Have:
Benefits:We are passionate about fostering a supportive environment for our team, so we prioritize the physical, mental, and emotional well-being of our employees and their families through a comprehensive Benefits Program. This includes 100% company-paid medical, dental, and vision plans, unlimited Flexible Time Off, and a personalized career roadmap for each employee. By investing in professional development through training and educational opportunities, we ensure that our team thrives both personally and professionally. Together, we’re not just building a business; we’re cultivating a community that values creativity, collaboration, and the transformative power of play.
Equal Employment Opportunity Statement:Xsolla is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based on race, color, religion, sex, national origin, age, disability, sexual orientation, gender identity, or any other characteristic protected by law.We consider qualified applicants with criminal histories in accordance with the Fair Chance Act.
Criminal History Consideration:For the UA Manager, we will conduct a background check that may include t
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