Social Media Specialist - Content Strategy & Engagement (ZR_18103_JOB)
BruntWorkAbout the role
This is a remote position.
Key Responsibilities:
Post Scheduling
- Plan, schedule, and publish content across our OnlyFans accounts for the week ahead using our CRM system (Infloww).
- Plan, schedule, and publish content across our OnlyFans accounts for the week ahead using our CRM system (Infloww).
Mass Messaging
- Draft and schedule mass messages to clients in alignment with the weekly content strategy to drive engagement and conversions.
- Draft and schedule mass messages to clients in alignment with the weekly content strategy to drive engagement and conversions.
Content Calendar Management
- Maintain and update the content calendar to ensure consistency in posting and messaging, adhering to brand guidelines and promotional timelines.
- Maintain and update the content calendar to ensure consistency in posting and messaging, adhering to brand guidelines and promotional timelines.
Performance Monitoring
- Track engagement metrics (likes, comments, shares, and subscriptions) and provide detailed reports on the performance of scheduled posts and mass messages.
- Track engagement metrics (likes, comments, shares, and subscriptions) and provide detailed reports on the performance of scheduled posts and mass messages.
Strategy Alignment
- Coordinate with the team to align social media efforts with overall marketing goals and campaign strategies.
- Coordinate with the team to align social media efforts with overall marketing goals and campaign strategies.
Content Optimization
- Analyze past performance data to optimize future posts and messages for maximum reach and engagement.
- Analyze past performance data to optimize future posts and messages for maximum reach and engagement.
Community Management
- Monitor and respond to client interactions, messages, and comments in a timely and professional manner, fostering a positive community.
- Monitor and respond to client interactions, messages, and comments in a timely and professional manner, fostering a positive community.
Trend Analysis
- Stay updated on social media trends and platform updates, suggesting innovative ideas to enhance content performance and audience engagement.
- Stay updated on social media trends and platform updates, suggesting innovative ideas to enhance content performance and audience engagement.
Compliance Management
- Ensure all scheduled content complies with OnlyFans’ policies and brand standards.
- Ensure all scheduled content complies with OnlyFans’ policies and brand standards.
Collaborative Coordination
Work closely with content creators and other team members to ensure cohesive and impactful social media campaigns.
Requirements
Experience
- Proven experience in social media management, including planning, scheduling, and publishing content.
- Familiarity with scheduling tools such as Infloww, Hootsuite, Buffer, or similar platforms.
- Proven experience in social media management, including planning, scheduling, and publishing content.
Organizational Skills
- Strong organizational abilities to maintain and update content calendars, manage deadlines, and ensure consistent posting.
- Attention to detail to ensure all content aligns with brand guidelines and platform policies.
- Strong organizational abilities to maintain and update content calendars, manage deadlines, and ensure consistent posting.
Time Management
- Ability to work independently, prioritize tasks, and manage time efficiently in a part-time, remote environment.
- Ability to work independently, prioritize tasks, and manage time efficiently in a part-time, remote environment.
Communication Skills
- Excellent written communication skills for drafting engaging captions, mass messages, and client interactions.
- Strong collaboration skills for coordinating with team members and aligning strategies.
- Excellent written communication skills for drafting engaging captions, mass messages, and client interactions.
Analytical Skills
- Capability to monitor and analyze performance metrics to optimize content and messaging strategies.
- Proficiency in creating performance reports and making data-driven recommendations.
- Capability to monitor and analyze performance metrics to optimize content and messaging strategies.
Creative Aptitude
- Understanding of social media trends and content creation strategies to engage audiences effectively.
- Ability to suggest innovative ideas for campaigns and posts.
- Understanding of social media trends and content creation strategies to engage audiences effectively.
Technical Proficiency
- Comfortable working with CRM tools, especially Infloww, and other relevant platforms.
- Familiarity with OnlyFans or similar content subscription platforms is a plus.
- Comfortable working with CRM tools, especially Infloww, and other relevant platforms.
Adaptability
- Flexibility to adapt to changing strategies, content needs, and scheduling requirements.
- Open to feedback and continuous improvement.
- Flexibility to adapt to changing strategies, content needs, and scheduling requirements.
Confidentiality and Professionalism
- Maintains confidentiality when handling sensitive information related to subscribers and business operations.
- Maintains confidentiality when handling sensitive information related to subscribers and business operations.
Educational Background
- A degree or certification in Marketing, Communications, or a related field is a plus but not required.
- A degree or certification in Marketing, Communications, or a related field is a plus but not required.
This role is ideal for someone who is self-motivated, creative, and adept at managing social media channels in a fast-paced environment.
Benefits
- Permanent work from home
- Immediate hiring
- Steady freelance job
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