Senior Website Manager

Looking for an innovative, high-growth, multi-award-winning company in one of the hottest segments of the security market?  Look no further than Veracode! 

Veracode is a global leader in Application Risk Management for the AI era. Powered by trillions of lines of code scans and a proprietary AI-generated remediation engine, the Veracode platform is trusted by organizations worldwide to build and maintain secure software from code creation to cloud deployment.

Learn more at www.veracode.com, on the Veracode blog, and on LinkedIn and Twitter. 

 

We’re looking for a Senior Website Manager to drive operational excellence, governance, optimization, and innovative design for Veracode.com. This role reports into the Head of Product Marketing and works closely with the Creative Director. It goes beyond daily operations, focusing on high-level web strategy, cross-functional leadership, enhanced performance, and data-backed UX/UI design to align digital experiences with business goals—boosting traffic, engagement, lead generation, and conversions. 

You will own the web roadmap, oversee website evolution for personalization and efficiency, and partner with teams to translate requirements into impactful features. Using expertise in WordPress CMS and Pantheon, you will manage infrastructure, design/build templates, support demand gen, events and campaigns, build pages, publish content, and optimize speed, security, and user-centric experiences. The Senior Website Manager will enhance lead generation, conversion rates, customer journeys aligned to persona, and the site's visual/immersive appeal in an AI-driven era. 

Key Responsibilities:

• Strategic Roadmap & Vision — Architect and execute web strategies, incorporating AI tools for personalization and growth, to drive traffic, engagement, SEO, generative search (GEO) and conversions. 
• Design Strategy & Governance — Lead visual and UX evolution, ensuring designs align with brand identity; manage scalable design systems, wireframes/prototypes (e.g., Figma), and trends like micro-interactions, organic layouts, and performance-driven creativity. 
• Conversion-First UX & AI-Enhanced Personalization — Direct user journeys for high-stakes pages; implement AI-driven adaptive experiences and A/B testing to optimize funnels. 
• Operational Governance — Oversee publishing workflows, permissions, QA, and compliance (e.g., WCAG 2.2 accessibility, including inclusive design). 
• Performance Optimization — Use advanced analytics (GA4), Core Web Vitals monitoring, A/B/multivariate testing, and heatmaps to balance rich visuals with site speed to continuously improve funnel performance. 
• SEO, GEO & Growth Man