Communications Specialist I

Job Title

Communications Specialist I

Agency

Texas A&M University

Department

Dean Of Business Administration

Proposed Minimum Salary

Commensurate

Job Location

College Station, Texas

Job Type

Staff

Job Description

Glimpse of the job

We're seeking a Communications Specialist I, responsible for project management, campaign management, content production, and written communication for undergraduate programs, centers, and institutes within Mays Business School. In this role, you will support marketing and communications across the school. This entry-level role assists with brand and project coordination, digital content updates, and writing for various platforms. The specialist will also research trends and best practices to support strategic messaging. Ideal candidates are strong writers, digitally savvy, and eager to grow in a collaborative, fast-paced environment. And best of all, you will join a growing team to help you accelerate your career.

Essential Duties/Tasks

Project/Brand Management Assistance -

• Assist with marketing and communication requests for undergraduate programs, centers, and institutes within Mays Business School.

• Evolve and maintain brand strategies for each program under the direction of the brand coordinator.

• Act as liaison and point of contact for all marketing needs for assigned units, proactively understanding upcoming events and initiatives.

• Works on requests to assess needs, create a plan, communicate with relevant internal and external team members, assign internal resources, communicate updates and changes, manage process workflows, meet deadlines, and evaluate project success post-launch.

• Projects include but are not limited to creating and updating program promotional materials, facilitating swag and merchandise design, building semestral email newsletters, managing website content and photo asset rewrites/refreshes, and event/competition communications and support.

• Operate and understand the Mays Business School project management platform.

• Coordinate photo and video shoot logistics when needed for Mays MarCom initiatives related to assigned units.

Digital Communications Management -

• Assist with email campaigns in various email marketing platforms, make website updates in WordPress, assist with content planning for unit-specific social media accounts, track and assess campaign performance.

Writing and Learning/Researching -

• Write and edit copy for storytelling pieces, brand strategies, social media posts, email campaigns and newsletters, website updates, and promotional deliverables for undergraduate programs, centers, and institutes initiatives within Mays Business School.

• Become an expert on undergraduate programs, centers, and institutes, understanding unit details and differentiators.

• Research best practices to help maintain efficiencies.

• Keep abreast of industry advancements and learning opportunities.

Qualifications

Required Education and Experience

• Bachelor’s degree in marketing, communications, or related field.

• No prior experience required.

Preferred Qualifications

• Experience working as a communications coordinator, communications specialist, project manager, or similar role on a marketing team.

• Proven ability to work in email marketing, promotional materials, writing, social media management, web content management, and brand management.

• Strong project management skills with demonstrated experience across a broad array of marketing channels.

• Experience working within project management software (ClickUp, Monday, MS Project, Teamwork, Trello, etc.)

• Experience with email mar