Director Product Management - Marketing Workflow Management

The pay range is $147,000.00 - $264,000.00

Pay is based on several factors which vary based on position. These include labor markets and in some instances may include education, work experience and certifications. In addition to your pay, Target cares about and invests in you as a team member, so that you can take care of yourself and your family. Target offers eligible team members and their dependents comprehensive health benefits and programs, which may include medical, vision, dental, life insurance and more, to help you and your family take care of your whole selves. Other benefits for eligible team members include 401(k), employee discount, short term disability, long term disability, paid sick leave, paid national holidays, and paid vacation. Find competitive benefits from financial and education to well-being and beyond at https://corporate.target.com/careers/benefits.

About Us

Working at Target means helping all families discover the joy of everyday life. We bring that vision to life through our values and culture. Learn more about Target here.

The MarTech Product team is dedicated to creating a connected tech ecosystem that delivers a real-time overview of plans, budgets, resources, and performance metrics. Within this group, the Planning and Workflow Management team is focused on developing and integrating a tech-enabled system that drives efficient, scalable, and transparent marketing operations across the Marketing organization.

We are seeking a Director, Product Management – Marketing Workflow Management to lead this transformative effort, shaping the tools and processes that enhance the way our Marketing teams collaborate, plan, and execute.

Product Teams at Target Corporation are accountable for the delivery of business outcomes enabled through technology and analytic products that are easy to use, easily maintained and highly reliable.  Product teams have one shared backlog that is inclusive of all product, technology and design work.

You will be accountable for building, coaching, and mentoring a strong team of product managers while also building a strong team culture of progress, transparency, and efficiency across Product teams.  You will be responsible to elevate your collective team’s performance by providing insightful, motivating, and constructive feedback to all roles on the team while also working with senior leadership and peers across pyramids to negotiate and remove execution related barriers for your teams.

As the Director, Product Management – Marketing Workflow Management, you will be responsible for defining and driving the vision, strategy, and roadmap for marketing workflow management tools. This role is pivotal in enabling a connected and efficient ecosystem, ensuring real-time insights into plans, budgets, resourcing, and performance metrics while aligning marketing workflows with enterprise goals.

Key Responsibilities

• Develop and own the product vision, strategy, and roadmap for marketing workflow management tools that optimize the entire Marketing ecosystem, from media planning to strategy, creative execution, and operations.

• Focus on building solutions that improve efficiency, collaboration, and transparency across teams while addressing current and future business needs.

• Identify and address pain points in existing workflows, designing scalable solutions to automate and streamline processes.

• Ensure seamless integration of planning, budgeting, resource allocation, and real-time project tracking features.

• Establishes clear checkpoints for reviews and approvals (e.g., creative reviews, legal compliance checks) to maintain quality and consistency.

• Partner closely with marketing, creative, and operational leaders to align product goals with stakeholder needs.

• Drive adoption of new tools and systems, ensuring they deliver tangible value to the Marketing organization.

• Develop feedback loops and analytics capabilities to continuously improve