Sr. Social Strategist/Community Manager (Spanish Bilingual)

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About the Role

As a Senior Strategist, you’ll set and implement social media and communication campaigns to align with communication strategies. Additionally, our ideal candidate is a fast and flexible go-getter who jumps on new opportunities to create impactful work. You’ll translate marketing objectives into channel strategy and social content ecosystems in both English and Spanish with ease. 

This role requires the ability to successfully manage relationships with both external client stakeholders and internal agency teams as they work together to bring social strategies and content to life for a large regional retailer and national retail group. Additionally, our ideal candidate is someone who can work autonomously in a fast pace, hybrid strategy and community engagement role with heavy Spanish language writing and ideation proficiency. Should be a flexible go-getter who jumps on new opportunities and isn’t afraid to provide their POV.

Responsibilities:

• Absolutely must be able to plan, manage, and execute multi-channel social strategy and social content management for a large retailer across Meta and Tik Tok in both Englsih & Spanish.  
• Work with creative teams to develop messaging and visual assets.
• Audit program and campaign-level content strategies and offer recommendations for updating in-market assets
• Provide thought leadership to clients as well as recommendations for best practices and opportunities for improvement
• Distill insights into compact, easy to understand language that inspires conceptual creative development
• Identify opportunities and clearly communicate strategic recommendations both internally and to the client
• Develop and execute content calendars, ensuring posts are published on schedule and aligned with campaign goals.
• Monitor and respond to community interactions, addressing comments, questions, and feedback to build strong relationships in an appropriate tone.
• Analyze engagement metrics and audience sentiment to uncover trends and optimize content strategies.
• Track and report feedback and reviews across social platforms, providing actionable insights for improvement.
• Collaborate with strategy, account, and creative teams to ensure all social media content aligns with brand guidelines.
• Identify key insights from audience conversations to inform content creation and enhance engagement strategies.
  
  

About You

The essentials: 

• Proficient if not fully fluent in both Spanish and English
• 7+ years of marketing, strategy and community management experience working with multicultural and/or Latine accounts
• Independently develop dual language social strategies that will flex across multiple social channels such as Facebook, Instagram and TikTok
• Work on a highly-cross functional team with ability to manage multiple projects with multiple stakeholders and priorities
• Collaborate closely with creatives to inspire them in bringing ideas to life
• You’re a team player, bring a positive attitude, meeting challenges with resilience and humor
• Strong communication and presentation skills
• Knowledge of social media good practices in terms of formats and tone of voice
• Ability to identify and track relevant community metrics
• Knowledge of metrics, social listening tools and digital reports
• Excellent verbal communication skills.
• Excellent writing skills.
• Attention to detail

Not a must, but a plus:

• Embrace working in a fast-paced, continually-evolving environment
• Creative agency experience a plus
• Ability to work in office in Los Angeles, CA 1 - 2x per week
  
  

At Monks, we believe in fostering an environment where a diversity of perspectives can thrive. We proactively work to design hiring processes that promote equity and inclusion while mitigating bias. We celebrate diversity and are committed to building a team that reflects the communities we serve. We welcome and encourage qualified applicants, from all backgrounds, who are excited to contribute to our mission.