Staff Technical Product Marketer

Nova Credit is a credit infrastructure and analytics company that enables businesses to grow responsibly through alternative credit data. As a Consumer Reporting Agency (CRA), Nova Credit leverages its unique data infrastructure, compliance framework, and credit expertise to help lenders fill critical gaps in traditional credit analytics. The company transforms the fragmented universe of consumer financial data into compliant, actionable risk insights through a comprehensive platform designed to increase conversion through expanded coverage, speed, and reliability. Leading organizations, including HSBC, RBC, SoFi, Scotiabank, Appfolio, and Yardi, work with Nova Credit to make smarter credit decisions through cash flow underwriting with Cash Atlas™, quickly verify income with Income Navigator, and reach new-to-country consumers with Credit Passport®. With over $100 million raised from Kleiner Perkins, General Catalyst, Index Ventures, Canapi Ventures, YCombinator, and First Round Capital, Nova Credit is revolutionizing the way lending is done. We were recently named in Forbes’ Fintech 50 in 2025 and Built In’s Best Places to Work, 2025.
As our founding Staff Technical Product Marketer, you'll be the bridge between our innovative credit infrastructure products and the enterprises that implement them. 
We're seeking a highly technical independent contributor (IC4 or IC5 level) who would be excited to build and own our product narrative from the ground up. You'll need to translate complex analytics and credit technology into compelling stories that resonate with key decision-makers across the business, credit risk, and technology teams at financial institutions while establishing the foundation for how we communicate our products to the market.
This isn't your typical product marketing role. You'll dive deep into APIs, quickly learn the nuances of credit technology through collaboration with our team, explore data science white papers, and craft everything from technical documentation to high-level value propositions. We'll provide the industry context and credit expertise you need to succeed, while you bring the technical product marketing skills to translate complex concepts into compelling stories. As a key player on the Product Team, you'll have the autonomy to shape how some of the world's largest financial institutions understand and adopt our products.
Nova Credit offers a dynamic and inclusive work environment where you can meaningfully impact the lives of people historically excluded from the credit system. We value diversity, intellectual honesty, and innovation, and are committed to supporting our team members' professional growth and development. If you're passionate about leveraging technology to drive financial inclusion, we want to hear from you!
This is a full-time role reporting directly to the Head of Product. This role is remote-friendly, but candidates based in the New York City Metropolitan Area are strongly preferred.

WITHIN THE FIRST MONTH, YOU'LL

• Learn and understand the strategy behind each of our products and how they all come together on Nova Credit’s Platform.
• Collaborate with our Product Management, Pre and Post-Sales, Design, Engineering, and Demand Generation Marketing teams to launch new product features and drive adoption.
• Work with Account Executives, Deployment Leads, Solutions Architects, and Growth Account Managers to effectively translate technical and analytical product features into compelling collateral and enablement documents.

WITHIN THE FIRST QUARTER, YOU'LL

• Develop deep subject matter expertise with our entire suite of products across Nova Credit’s Platform.
• Develop and refine the product positioning and messaging for at least one of our products, informed by user research, competitive research, and a strong understanding of the product functionality.

WITHIN THE FIRST YEAR, YOU'LL

• Keep a pulse on our competitive landscape and understand our customers’ needs at a granular level to unearth the most critical pain points, ensuring these insights are reflected throughout all product marketing artifacts and campaigns.
• Be an advocate of customer feedback and work collaboratively across Nova Credit’s internal functions to proactively adjust positioning throughout our channels.
• Drive the full product marketing cycle, from partnering with product management on product strategy to building go-to-market strategies, creating major launch moments, and driving long-term adoption fo