Sr. Director Product, User Data, Versant News

Company Description

NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.

Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.

Comcast NBCUniversal has announced its intent to create a new publicly traded company ('Versant') comprised of most of NBCUniversal's cable television networks, including USA Network, CNBC, MSNBC, Oxygen, E!, SYFY and Golf Channel along with complementary digital assets Fandango, Rotten Tomatoes, GolfNow, GolfPass, and SportsEngine. The well-capitalized company will have significant scale as a pure-play set of assets anchored by leading news, sports and entertainment content. The spin-off is expected to be completed during 2025.

Job Description

We are seeking an experienced, strategic, and technically savvy Senior Director of Product to lead the development and growth of all our backend services such as content management systems and content API as well as the flow of user data from the front end (website, mobile apps and OTT apps) into our downstream systems such as email newsletters, customer data platform and the integration of ads, analytics and martech into our front-end products. This role will be instrumental in defining how we leverage audience data, content intelligence, and service integrations to create a great user experience for our free users, registered users and paying customers as well as ensuring we have the right monetization in place.

The ideal candidate brings a proven track record in building B2B and B2B2C products, working cross-functionally across engineering, editorial, marketing, sales and legal to deliver data-driven solutions that support both the business and the consumer experience.

Key Responsibilities:

• Product Strategy & Vision: Define and lead the roadmap for the user data products for Versant’s news brands, namely CNBC. MSNBC and E!Online, aligning with company objectives and revenue opportunities.
• Cross-Functional Leadership: Collaborate with engineering, ad sales, marketing, editorial, analytics, privacy and legal teams to ensure requirements are understood.
• Use case definition and prioritization: Work with stakeholders to understand and document use cases and then help prioritize those use cases across multiple systems
• Collaboration and Enablement: Understand what the front-end teams and product managers are trying to achieve and help guide and design the solution in order to enable their work
• Innovation & Growth: Identify opportunities to turn system capabilities among our tech vendors into solutions to stakeholder problems and customer-facing solutions. Identify cross-cutting systems and joins of data held in various systems to come up with personalization, segmented experiences and delightful experiences
• Testing and data-driven culture: Help enable a testing and outcomes based culture by using our data and analytics stack to inform stakeholders and product managers on what’s working
• Execution & Delivery: Drive execution from ideation to launch, ensuring high-quality delivery by figuring out how to sequence work in our back-end systems and how to release value in the form of thin slices.

Qualifications

• 10+ years of experience in product management, including 3+ years in a leadership role.
• Experience in the media, publishing, streaming, or advertising industries is highly preferred.
• Deep understanding of data platforms, APIs, microservices, personalization systems, and audience targeting tools.
• Track record of delivering outcomes by stitching together various data types such as user identity, analytics, 3rd party data integrations and content personalization
• Proven ability to influence other produ