Senior Director, Thought Leader Liaison - Northeast Immunology – US Immunology

At Lilly, we unite caring with discovery to make life better for people around the world. We are a global healthcare leader headquartered in Indianapolis, Indiana. Our employees around the world work to discover and bring life-changing medicines to those who need them, improve the understanding and management of disease, and give back to our communities through philanthropy and volunteerism. We give our best effort to our work, and we put people first. We’re looking for people who are determined to make life better for people around the world.

Senior Director, Thought Leader Liaison - Northeast Immunology – US IMM

Responsibilities:

The Thought Leader Liaison (TLL) is a field-based role responsible for thought leader engagement and peer-to-peer (P2P) education within Lilly’s portfolio of therapies in Immunology from prelaunch to commercialization, including line extensions. This role closely partners with the Immunology Customer Strategy Head Senior Director to develop and lead educational engagement strategies for Dermatologists, Allergists, Rheumatologists, Advanced Practice Providers (Nurse Practitioners and Physician Assistants), and Key Office Immunology staff (KOS) across a variety of indications including: pediatric and adult psoriasis, alopecia areata, atopic dermatitis and other possible indications. This role has both an internal as well as external facing component. Internally, this role requires strong cross-functional skills to partner with brand teams, medical, compliance, external vendors, and others in the development, implementation, and execution of the P2P and Congress strategy. Externally, this job includes interaction, coaching, development and support of contracted thought leaders (faculty and advisors) on a regular basis as well as at Immunology Congresses. All interactions must be consistent with commercial compliance, regulatory, and legal guidelines. Encompassing a variety of focus areas, it is vital the TLL has strong attention to detail and the ability to adeptly run many projects simultaneously. Responsibilities include:

Commercial Thought Leader Engagement and Faculty Support (50%)

• Identification, development, and ongoing evaluation of 30-40 Dermatology, Allergy and Rheumatology Thought Leaders (TLs), including HCPs and Key Office Staff, within a specified geographic area
• Evaluate, coach and support speakers by interacting with each faculty member within your region monthly: virtually and/or live
• Skills set to optimize engagement, mentor and coach thought leaders concurrently
• Strong analytical skills and the ability to communicate complex information and analyses to a variety of scientific and non-scientific audiences
• Annual assessment of faculty size, including addition and removal of faculty members, ensuring Lilly has a diverse faculty to best meet the audience’s needs
• Respond quickly to faculty inquiries by providing relevant information (every so often faculty will contact TLLs before or after standard working hours)
• Responsible for annual brand and compliance training of all speakers including live training, virtual evening training and one-off training to ensure clinical aptitude and podium prowess of the faculty when delivering P2P educational and promotional content
• Partner with Faculty Administration and Veeva Digital Engagements to handle speaker compensation capacity, annual speaker contracting and any possible speaker compliance violations
• Support cross-functional collaboration for thought leader engagement across Brand Teams, Payer, Medical, Global and Senior Leadership
• Regularly attend key regional and national Immunology Congresses (on average of at least one congress a month/weekend to assess opportunities and evolve the Lilly brand strategy with HCP attendees, contracted faculty, Lilly teammates and Congress staff)
• Provide support for brand sponsored Product Theater(s) and disease state education at Congresses
• Create association with state and national alliances within a defined region, including organized medical groups (e.g., Dermatology, Allergy supergroups)
• Coordinate TL engagements with Lilly Brand and Senior Leadership attendees at Congresses and 1:1 interaction to further our Next Generational Thought Leader Engagement Plan
• Attend competitor presentations and provide ideas and resources to the brand teams; collect and deliver effective feedback to the Centralized Congress Team to improve future execution

Engagement and Brand Strategy Development (30%)

• Collect insights and provide input into the brand teams to create positive customer experiences that compliantly differentiate Lilly from the competition in the P2P and Congress channels. Work with the brand teams to develop the P2P content and key messages elements; provide input from an