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VP, Vertical Sales: Healthcare, Pharma, Public Policy & Government

Insider Inc.
New York City, United Statesfull_timeVerifiedPosted 17 Oct 2023
💰 $190,000/yr

About the role

Insider, the influential global news brand, is looking for an experienced Vice President (Digital Ad Sales) to cover our growing market of Healthcare, Pharma, Public Policy & Government. This visible leadership role will join Insider at an incredibly exciting period of the company’s growth and evolution, and will directly support and impact the aspirational goal of becoming one of the world's most beloved and influential media brands. 

The position, based in New York, reports directly to the SVP of Vertical Sales based in New York.

Key Responsibilities:

  • Developing, managing, and clearly communicating revenue goals. Establish and monitor appropriate sales metrics and revenue targets. Frequently update SVP on performance vs. budget. 
  • Strategically planning, organizing, and leading activities focused on establishing and maintaining mutually beneficial relationships with clients. With team members, cultivate deep relationships with key decision-makers within client organizations.
  • Providing clear management direction and ability to foster open communication while promoting a collaborative environment that encourages teamwork.
  • Support forecast/budget process and provide updates on pacing to quarterly and annual goals. 
  • Serving as an “evangelist” for Insider internally and externally; clearly articulating the company’s unique value proposition in the context of a fragmented research marketplace
  • Lead high-level relationships with key Healthcare, Pharma, Public Policy & Government clients and agencies
  • Develop custom client solutions utilizing Insider Inc’s entire suite of products including Branded Content, Display, Video, Programmatic, Podcasts, Data and Live/Virtual Events.
  • Create, maintain, and sustain relationships with media agencies, creative agencies, and clients directly while hitting quarterly sales targets.
  • ​​Creating and maintaining a positive, diverse, and engaging work environment is also essential for success in this role.
  • Work across multiple client and agency partners, i.e. branded content, video, digital and innovation teams, to deliver successful campaigns
  • Coordinate effectively with Marketing, Client Services, Media Planning and Studios Teams to create successful ad campaigns.
  • Focus on brand sell, educating and inspiring our Healthcare, Pharma, Public Policy & Government clients to use Insider Inc. to enhance their business
  • Develop strategic account plans to achieve target revenue goals; hit or exceed these revenue goals
  • Represent Insider Inc. at events, entertaining clients and serve as a brand ambassador
  • Manage activity using salesforce.com

The ideal candidate is:

  • A leader who excels at inspiring, leading, coaching, and mentoring a diverse team that is talented, ambitious and still evolving. 
  • A Strong network. You have a strong record of collaborating with Healthcare, Pharma, Public Policy & Government clients from advertising clients across the industry.
  • Management expertise. You know how to retain great talent while attracting new rock stars. You constantly ensure the entire sales pod feels motivated, rewarded and engaged at this key moment of growth for our company, and can navigate change with grace, confidence and ease.
  • Digital media expertise. The role requires a sophisticated understanding of both creative custom packages and data-driven audience programs, and experience and ability to sell these across various geographic areas.  A solid understanding of programmatic, both tech and sales sides of the business, is preferred.
  • Passion for diversity and inclusivity. Insider prides itself on its commitment to DEI. You are excited to continue to build a work environment that is diverse.
  • An insatiable curiosity combined with the ability to translate abstract concepts and ideas into actionable marketing solutions is essential.
  • We are looking for an experienced, client facing, enthusiastic digital media expert capable of leadership and execution of a sales strategy across the Healthcare, Pharma, Public Policy & Government industries. Experience and existing relationships in these markets are a must.
  • Candidates must be creative thinkers and passionate about storytelling, technology, media, and selling. Success will be highly dependent upon the candidate’s willingness to navigate named accounts, understand marketing strategies, position Insider’s products and ad solutions on their behalf, and close deals. As well as creating custom content solutions all candidates must have a strong knowledge of programmatic ad selling.

Salary & Benefits:

  • Salary: $1

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Company

Insider Inc.

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