Digital Product Manager- Strategy & Innovation

 

Foods people love. Brands people trust. And a career that nourishes your future like no other.

 

If you're driven by the passion to do something meaningful that changes lives, Nestlé is the place for you. Nestlé USA is one of seven operating companies that make up Nestlé’s presence in the United States. We're in 97% of American homes, and as the leading food and beverage company, our goals are to continue to deliver quality food and beverage products, strengthen our local communities, and reduce our environmental and climate impact.

 

We’re determined to challenge the status quo and be better tomorrow than we are today. As individuals and teams, we embrace our entrepreneurial culture and have created a workplace where collaboration is essential, courage is rewarded, speed is expected, and agility is the norm to delight our consumers every single day. Here, you will find limitless opportunities to learn and advance your career and feel empowered to succeed in the workplace and beyond. Because our focus is not only on nourishing our customers, but also about enriching you.

 

This position is not eligible for Visa Sponsorship.

 

 

We are seeking a highly motivated and results-oriented Product Manager to join our growing team and champion our digital strategy and product innovation for our established CPG brands. In this critical role, you will play a leadership role in developing and executing a data-driven product roadmap, leveraging cutting-edge digital trends and technologies to elevate the customer experience and achieve significant brand growth across our multi-platform ecosystem.  

 

Responsibilities:  

• Develop Compelling Digital Product Vision and Strategy:  
  • Conduct comprehensive market research, analyzing consumer trends, emerging technologies, and the competitive landscape within the digital CPG space.  
  • Translate our overarching business goals into a cohesive digital product strategy encompassing all our platforms and routes to market.  
  • Define a clear product vision, establish user personas, and prioritize features that maximize customer acquisition, engagement, and retention.  
• Drive Product Innovation for Digital Channels:  
  • Identify and rigorously evaluate novel product opportunities that leverage digital technologies and data to enhance the customer experience.  o     Manage the entire product development lifecycle from ideation to successful launch, fostering strong cross-functional collaboration with design, engineering, marketing, and sales teams.  
  • Oversee the product roadmap, ensuring alignment with overall corporate objectives and the dynamic market landscape.  
• Optimize for Growth:  
  • Leverage user data and market insights to optimize product features and user experience across all digital platforms.  
  • Develop and implement A/B testing strategies to continuously refine product performance and drive key performance indicators (KPIs) such as conversion rates and brand engagement.  
  • Track and meticulously report on KPIs to effectively measure the success of the digital product strategy.  
• Cultivate Cross-Functional Collaboration:  
  • Foster a collaborative environment, effectively working with internal stakeholders across design, engineering, marketing, sales, and operations to ensure seamless product development and launch.  
  • Clearly communicate the product vision, roadmap, and progress updates to all cross-functional teams.  
  • Champion a culture of innovation and experimentation within the product team.  

 

Qualifications:  

• Bachelor’s degree in software engineering or management information systems 
• A minimum of 5+ years of demonstrably successful product management experience within the CPG industry or a relevant sector.  
• A proven track record of developing and launching market-leading digital products that have significantly driven business growth.  
• In-depth understanding of the digital CPG landscape, encompassing e-commerce platforms, social media marketing, and data analytics.  
• Strong analytical acumen with the ability to translate data insights into actionable product strategies.  
• Exceptional communication, collaboration, and presentation skills.  
• The ability to manage multiple priorities and deadlines effectively within a fastpaced environment.  

 

Competitive Advantages:  

• MBA or master’s degree in computer science, Information Systems or related field.   
• Experience with agile development methodologies.  
• Knowledge of relevant CPG technologies (e.g., Gen-AI, Augmented Reality/Virtual Reality).  
• Experie