Global Employer Branding Leader
BDAbout the role
Job Description Summary
Job Description
We are the makers of possible
BD is one of the largest global medical technology companies in the world. Advancing the world of health™ is our Purpose, and it’s no small feat. It takes the imagination and passion of all of us—from design and engineering to the manufacturing and marketing of our billions of MedTech products per year—to look at the impossible and find transformative solutions that turn dreams into possibilities.
We believe that the human element, across our global teams, is what allows us to continually evolve. Join us and discover an environment in which you’ll be supported to learn, grow and become your best self. Become a maker of possible with us.
About the role
As Global Employer Branding Leader you will be accountable to lead the Employer Branding and Recruitment Marketing strategy and execution to enable BD to attract, hire and retain associates across the globe.
The Talent Acquisition team globally hire approx. 12,000 associates a year across sales, marketing, engineering, clinical, functional, and manufacturing roles based across over 70 countries. Operating as a Centre of Excellence within the HR organization, approx. 200 recruiting professionals are responsible for sourcing, attraction, business partnering, candidate management, employer branding and operational efficiency to attract top talent to BD.
As a member of the Global Talent Acquisition Leadership Team, you will lead a small but impactful team of Employer Brand Specialists in Social Media, Careers Site, Content Creation and Project Management, based around the globe, with the mission of making BD known as an employer of choice and play a pivotal role in our shift to proactive candidate attraction strategies. Responsible to continually develop and implement our global strategy for employer branding, including global EVP maturity build and execution in key areas. Partnering closely with TA, HR, Business and Functional Leadership, especially Corporate Brand, Marketing and Communications, you’ll be a strong influencer with the ability to balance multiple projects and priorities with strong organizational change experience, including ongoing socialization of the importance of brand, EVP and the impact on recruitment strategies.
Main responsibilities will include:
Collaborate across the organization to craft, implement, lead and measure employer brand strategies
Partner with the business to understand key talent objectives, and ensure branding aligns and enables the strategies
Ensure a global to local approach, with branding, messaging and materials that suit a diversity of markets across the globe
Continually enhance and implement our global EVP, including executive level stakeholder engagement and socialization
Purposefully use recruitment marketing data to tell a story, continually advancing the organizations maturity and showing a clear link back to ROI
Proactively seek ways to implement and leverage new and impactful recruitment branding technologies and automation to scale
Lead multiple external vendor relationships to ensure a strong partnership and delivery for BD
Maintenance, and continued advancement of global careers site
Develop positive working relationships with other key functions to ensure alignment of goals and objectives, coordination, and effective collaboration to deliver employer branding outputs
Provides Employer Branding leadership, subject matter expertise and consultative guidance
Requirements:
A minimum of 6 years’ experience in Employer Branding, in large scale global organizations and developing a function
Bachelor’s degree or equivalent experience
Proven experience of EVP design and implementation, across a global organization
Demonstrated analytical thinker with the ability to turn challenges into opportunities
Exposure to Medical Devices/Life Sciences is not required, but would be advantageous
Ability to develop and lead a long-term Employer Branding strategy
Demonstrable experience in organizational change and driving new programs
Excellent interpersonal, organizational, and influencing skills, to work with stakeholders from a diverse set of backgrounds
Ability to prioritize multiple initiatives simultaneously with strong project management abilities
Strong people leader with the ability to motivate, develop and inspire remote teams
For certain roles at BD, employment is contingent upon the Company’s receipt of sufficient proof that you are fully vaccinated against COVID-19. In some locations, testi
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