Global Field Partner Marketing Director
MicroStrategyAbout the role
Company Description
MicroStrategy transforms organizations into intelligent enterprises through data-driven innovation. We match smart people to dynamic projects and technologies that truly challenge their talents. Curious and creative in outlook, our success is built on the talent and energy of smart and driven people. MicroStrategy (Nasdaq: MSTR) is a worldwide leader in enterprise analytics and mobility software. A pioneer in the BI and analytics space, MicroStrategy delivers innovative software that empowers people to make better decisions and transform the way they do business. We provide our enterprise customers with world-class software and expert services so they can deploy unique intelligence applications.Job Description
Global Field Partner Marketing Director
Location: Tysons Corner, VA
About the Role:
We’re seeking a highly strategic, results-driven Global Field Partner Marketing Director to join our team. Reporting to the VP of Global Field Marketing, this role will serve as the bridge between global partner marketing, Americas field marketing, and regional sales teams to develop and operationalize marketing programs that drive measurable demand and thought leadership through our cloud, ISV, and SI partner ecosystem.
The successful candidate is a self-starter with a “can do” mindset—proactive, energetic, and persistent, with the grit to thrive and make an impact in a fast-changing, dynamic environment.
You will manage, disburse, and maximize ROI from Market Development Funds (MDF), co-create events and campaigns, and enable growth across our partner landscape—all tracked and optimized in Salesforce.
Key Responsibilities:
Partner Pipeline Growth: Design, execute, and scale co-marketing programs and events with field marketing, hyperscalers, System Integrators (SIs), and emerging partners to drive qualified pipeline and revenue. · MDF Management: Oversee MDF strategy and operations—evaluate proposals, allocate budget, approve spend, and ensure funds are used for the highest-impact activities to accelerate revenue growth.
Joint Event Execution: Develop standout, creative partner campaigns (webinars, roundtables, regional shows, thought leadership programs, content syndication) to amplify reach, ensure executional excellence, and deliver measurable results.
Stakeholder Enablement: Regularly engage with global field marketing leads, partner managers, and sales to align co-marketing strategies, share best practices, and continually raise the bar.
Pipeline, Metrics, and Reporting: Own campaign tracking and conversion analysis in Salesforce—establish KPIs, report pipeline impact, and iterate for optimization.
Hyperscaler Relationship Building: Serve as the primary marketing liaison with cloud alliances. Collaborate on joint go-to-market initiatives and ensure MDF utilization is efficient, compliant, and driving business outcomes. · Partner Content & Promotion: Help produce channel related content such as case studies, customer success stories and win wires to drive partner channel sales and awareness.
Cross-functional Collaboration: Collaborate across sales, marketing, product, and partner teams to align strategies, share best practices, and foster an agile, high-growth environment.
Annual Marketing Plan Review: Review, approve, and guide yearly marketing plans submitted by partners in the Partner Program on a global basis.
Process & Compliance: Ensure marketing processes support MDF governance and brand consistency, meeting program requirements for all stakeholders.
Minimum Requirements:
5+ years global partner marketing experience in the B2B tech sector driving partner marketing pipeline and supporting revenue growth.
Ability to translate business objectives into marketing plans that have clear metrics and KPIs.
Deep experience in MDF allocation and management, including working with hyperscalers (AWS, Azure, Google Cloud) and SIs.
Strong co-marketing program leadership with track record of building pipeline through joint events and campaigns.
Proficiency with Salesforce and partner marketing/campaign measurement platforms.
Highly analytical, data-obsessed, and able to clearly articulate business impact.
Creative, resourceful, and entrepreneurial mindset—comfortable proposing new programs, experimenting, and adapting quickly.
Excellent communicator, relationship-builder, and influencer at all levels.
Bachelor’s degree required
Willingness to travel as needed
Additional Information
MicroStrategy is an Equal Employment and Affirmative Action employer F/M/Disability/Vet
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