Senior Customer Marketing Manager

<p><strong>About the company:</strong></p> <p>LinkSquares is a Boston-based, AI-powered CLM SaaS leader trusted by organizations like DraftKings, Manscaped, and Vivid Seats. We automate the contracting process for legal, finance, and HR teams, helping them save time, cut costs, and improve business outcomes. For more information, visit <a href="http://linksquares.com">linksquares.com</a>.</p> <p><strong>About the team:</strong></p> <p>You’ll join a high-energy Marketing organization that operates at the heart of the business. We are a group of storytellers, data-enthusiasts, and strategists who believe that our customers are our greatest asset. Our team culture is built on transparency, creative problem-solving, and mutual support—we celebrate big wins together and tackle challenges as a unit. You will sit at the strategic intersection of Product, Sales, and Customer Success, working with teammates who are as committed to your professional growth as they are to hitting our collective retention and expansion goals.</p> <p><strong>About the role:</strong></p> <p>The <strong>Senior Customer Marketing Manager</strong> will shape how we engage, grow, and champion our customer base. In this high-impact role, you will be the primary architect of our customer journey, ensuring our users find continuous value and become vocal advocates for our AI-powered CLM.&nbsp; You’ll join a collaborative team where you have the autonomy to evolve an existing foundation while building new, scalable programs that directly influence retention and expansion. This is an ideal role for a strategic thinker who enjoys the balance of high-level planning and hands-on execution.</p> <p><strong>Responsibilities:</strong></p> <ul> <li>Strategy &amp; Lifecycle: Develop and lead the end-to-end customer marketing roadmap to improve onboarding, product adoption, and renewals.</li> <li>Advocacy &amp; Community: Build and scale programs that amplify customer voices, including case studies, user groups, advisory boards, and reference initiatives.</li> <li>Cross-Functional Partnership: Collaborate closely with Product, Customer Success, and Sales to ensure a seamless experience and a unified voice across all customer touchpoints.</li> <li>Storytelling: Partner with the Brand and Content teams to transform customer success data into compelling narratives that showcase real-world business impact.</li> <li>Data-Driven Campaigns: Design segmented, multi-channel campaigns (email, in-product, and digital) that educate users and encourage deeper product engagement.</li> <li>Feedback Loops: Operationalize customer insights to help inform the product roadmap and refine our market messaging.</li> <li>Performance Tracking: Define and monitor