Senior Regional Marketing Manager

Job Req ID: 106530 

Job Type: Full-time 

Work Category: Field 

Application Close Date: 11/05/2025 

Sponsorship: Not Available 

Compensation: $147,300.00 - $220,900.00 

 

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We are GALLO

Spirit of Gallo is a top spirits supplier in the United States by volume, driven by a mission to build the next great American spirits company and to meet the changing needs of consumers. Spirit of Gallo’s diverse portfolio of both owned and imported spirits includes standouts like High Noon, New Amsterdam Vodka, Pink Whitney, Horse Soldier Bourbon, VMC Tequila Cocktails, and E&J Brandy. Find the full portfolio here.

 

View our Corporate Values and Mission Statement here.

 

Open to any Northern area location.

 

A Taste of What You'll Do

Are you passionate about driving impactful marketing strategies and building strong relationships? Join our team as a Sr. Regional Marketing Manager, where your creativity and leadership will shape the future of our spirits brands. In this role, you’ll be responsible for optimizing National brand plans by developing and executing Regional Marketing programs that connect with target consumers, boost sales, and expand distribution. This position offers the opportunity to lead local and national initiatives, manage sponsorships, partnerships, and media execution, and serve as a critical bridge between brand teams, agency partners, and local sales and distributor teams.

You will play a key role in developing regional marketing plans and ensuring alignment with sales and distributor teams, providing them with the tools and knowledge to authentically represent our brands. Your expertise in local markets will guide the strategic use of local funds, drive sports partnerships, event programs, and media plans, and uncover opportunities to deliver strong ROI. Collaboration is essential, as you will work closely with brand teams, senior leadership, and distributor partners to manage budgets, optimize marketing spending, and ensure consistent brand representation. You will also educate and train sales networks on brand standards while auditing activities to maintain alignment with brand strategy.

We are looking for a dynamic leader who demonstrates intrapreneurship and ownership behaviors, embracing innovation, setting high expectations, and holding themselves and others accountable. You will have the chance to mentor and inspire peers and subordinates, fostering a culture of growth and excellence. If you are ready to make a meaningful impact in the world of spirits, bring your bold ideas and collaborative spirit to our team, and help us drive success together.
 

What You'll Need

• Master’s degree plus 6 years of CPG Marketing or Brand Marketing experience to include at least 3 years of alcohol beverage marketing experience reflecting increasing levels of responsibility; OR Bachelor’s degree plus 8 years of CPG Marketing or Brand Marketing experience to include at least 4 years of beverage alcohol marketing experience reflecting increasing levels of responsibility; OR Bachelor’s degree plus 6 years of Gallo marketing or distributor sales experience to include at least 2 years of beverage alcohol marketing experience reflecting increasing levels of responsibility; OR High School diploma or State-issued equivalency certificate plus 12 years of CPG Marketing or Brand Marketing experience to include at least 3 years of alcohol beverage marketing experience reflecting increasing levels of responsibility.
• 3 years of experience in media planning and or buying on the agency or client side.
• Experience in local media planning of Out of Home campaigns.
• Experience planning and activating consumer facing local marketing campaigns.
• Experience in managing partnerships with professional or college sports teams.
• Ability to bring a detailed and disciplined approach to project and budget management.
• Required to travel by air, car, and or train up to 50% of the time during course of business.
• Candidate is required to have a valid driver’s license, a safe driving record and reliable vehicle (if applicable) at