Senior Director of Corporate Affairs and Communications

Bond Vet is on a mission to strengthen the human-animal bond through better pet care. We offer primary and urgent care, so we’re there for pets when they need us most. Our clinics are designed with pets and people in mind: warm, friendly, and highly sniffable. We balance this design with a strong focus on technology, all built in-house, which means we can easily innovate our systems to improve the veterinary team, pet, and client experience.

 

About the Role:

As the leader for Corporate Affairs, you will play a pivotal role in shaping our company's external image and internal culture. You will be responsible for managing our corporate affairs and reputation, stakeholder engagement strategies, external and internal communications, public relations and crisis management. This role requires a strategic thinker with a passion for animal welfare and a commitment to promoting our company's values and objectives.

This role will help share Bond Vet’s story with the teams across the organization and the pet parents in the communities we serve. Reporting directly to Chief Growth Officer and with a dotted line to the CEO, this role requires a strategic thinker with exceptional communication skills and the ability to navigate both corporate and field environments effectively.

This is a full time role, requiring at least two days per week to be worked in-office at our corporate office in the Chelsea neighborhood of New York, NY.

What You’ll Do:

Corporate Affairs and Reputation Management:

• Develop and implement corporate affairs strategies aligned with Bond Vet’s overall objectives and values.
• Develop strategies to safeguard and enhance the Bond Vet’'s reputation among stakeholders, including clients, partners, investors, and the community.
• Proactively identify and address potential risks and opportunities that may impact the company's reputation or business operations, and develop mitigation plans accordingly.
• Serve as a trusted advisor to senior leadership to integrate corporate affairs considerations and reputation-related matters into business decision-making processes.

Stakeholder Engagement:

• Cultivate and maintain relationships with key stakeholders, including government agencies, industry associations, community organizations, and media outlets.
• Represent Bond Vet’s interest in relevant forums, conferences, and community initiatives to strengthen partnerships and promote our brand values.
• Collaborate with internal teams to ensure alignment between corporate affairs initiatives and business objectives.

External Communications:

• Serve as the primary point of contact and spokesperson for the company, effectively communicating key messages to external stakeholders through various channels.
• Lead the development and execution of external communication strategies, including press releases, speeches, media outreach, social media, and thought leadership content to ensure consistency and accuracy of messaging.
• Work closely with the marketing team to ensure consistent messaging and brand positioning across all communication channels.
• Develop and maintain relationships with media outlets, influencers, and industry partners to generate positive coverage and enhance Bond Vet’s brand visibility.
• Monitor media coverage and industry trends to identify opportunities for proactive engagement and storytelling.
• Oversee the creation and execution of social media campaigns to engage our target audience and drive brand awareness.

Internal Communications:

• Develop and implement internal communication strategies to ensure alignment across corporate headquarters, field veterinary hospitals and our virtual teams.
• Help build engaging strategies and channels to share key organizational initiatives, updates and changes with the field teams with a cohesive approach that fosters shared purpose. 
• Collaborate with cross functional leadership to gather relevant information and create engaging content for internal newsletters, intranet, and other communication platforms.
• Organize and lead regular meetings and events to promote cross-functional collaboration and knowledge sharing among team members, promote employee engagement and recognition.
• Develop channels for two-way communication and feedback, fostering a culture of transparency and collaboration.

Crisis Management:

• Develop and implement crisis communication plans to effectively manage and mitigate potential issues that may arise.
• Serve as a spokesperson for Bod Vet during crisis situations, providing timely and transparent communication to internal and external stakeholders.
• Conduct post-incident evaluations