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Digital Sales Enablement Specialist - West Region

Sonepar
Minneapolis, United Statesfull_timeVerifiedPosted 22 Nov 2025
💰 $80,000/yr($60,000/yr$80,000/yr)

About the role

There’s a Place for You at Viking Electric.

A career at Viking Electric is more than a job. You’re investing in a brighter, more sustainable future together and joining a team that makes a real difference for our customers. Viking Electric https://www.vikingelectric.com/about offers electrical products and services to contractors. If it helps bring electricity to an office, home, factory or other building – you can find it here. We operate throughout the Midwest and are part of the Sonepar group, the world’s #1 electrical distributor with over 45,000 associates around the globe. Being “Powered by Difference” means we respect and value diverse perspectives. At Viking Electric, we offer a supportive culture and great benefits, and as part of the larger Sonepar group, we can offer exciting opportunities to grow your career.

Digital Sales Enablement Specialist

Location: Viking Electric Western Geography

Job type: Full time

Schedule: Standard Daytime hours, Monday-Friday

Base Salary: $60,000 - $80,000

*Compensation for this position includes annual salary, 10% short-term incentive bonus, and full benefits package offerings. The exact amount of base salary may vary based on experience and skills brought to the role as well as the geographic location of the role.

 

What You’ll Do

Drive customer engagement and adoption of Viking Electric’s digital solutions by serving as a strategic advocate and trainer. This role leads digital sales enablement through proactive outreach, in-person and virtual engagements, and internal training initiatives. By partnering across teams and leveraging data insights, you’ll enhance customer experience, optimize business workflows, and increase revenue through digital transformation.

You will…

  • Develop and execute digital sales strategies to increase revenue by integrating digital tools into customer systems, using data-driven strategies, and supporting ongoing engagement and training to drive adoption.
  • Lead internal and external training on Viking Electric’s digital tools through webinars, branch visits, and follow-ups. Collaborate with IT to refine solutions and stay current with evolving tech.
  • Showcase Viking Electric’s digital solutions at events, engage customers, and drive follow-up to uncover and act on new sales opportunities.

What You Bring

Requirements:

  • 2+ years of experience in a customer-facing sales or marketing role, preferably in a B2B environment.
  • 1+ year of experience managing or supporting digital tools, eCommerce platforms, or CRM systems.
  • Proven track record of success in a commission-based or performance-driven sales environment.
  • Experience conducting product demonstrations and training sessions, both in-person and virtually.
  • 1+ year of experience in event planning or participation in customer-facing promotional events.
  • Familiarity with digital sales strategies, customer engagement techniques, and sales cycle management.
  • High School Diploma/GED required.
  • Must have a valid driver’s license.
  • Significant travel across assigned region required.

 

 

 

Keywords:

Website trainer, Digital Tool Adoption, Customer Onboarding, Digital Enablement, Platform Engagement ,User Activation, Customer Success, Self-Service Enablement, Digital Experience Optimization, Account Growth via Digital Channels, Digital Adoption Specialist, Platform Enablement Lead, Digital Transformation Consultant, Sales Enablement Specialist, E-commerce Account Manager

#LI-AH1

What We Offer You

We offer great family-friendly benefits to full-time associates:

  • Healthcare plans
  • Dental & vision
  • Paid time off
  • Paid parental leave
  • 401(k) retirement savings with company match
  • Professional and personal development programs
  • Tuition Reimbursement
  • Opportunity to become a shareholder
  • Employer-paid short- and long-term disability
  • Employer-paid life insurance for spouse and dependents
  • Robust wellness program
  • Gym reimbursement
  • Employee Assistance Program (EAP)

We’re proud to be a military-friendly company, and our many employee resource groups (ERGs) help you make connections and feel supported.

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Company

Sonepar

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