Senior Product Manager

At STERIS, we help our Customers create a healthier and safer world by providing innovative healthcare and life science product and service solutions around the globe.

Position Summary

The primary focus for the Senior Product Manager position is to achieve or exceed revenue and profitability objectives for the assigned product or category.

 

The position is a mixture of downstream and upstream marketing with balanced focus on new product development and initiatives centered on marketing & sales strategies and execution. 

 

The Senior Product Manager position may also have responsibility for direct reports along with their assigned product categories and areas of responsibilities and Global aspects of the business.

Duties

1.    Marketing Strategy Development, Execution & Program Management
•    Work closely with the commercial team to increase product penetration & utilization through the development of tools and programs that provide a seamless approach to selling 
•    Collaboratively identify issues, opportunities and associated strategies within assigned product areas through frequent conversations and interactions with Customers, sales management and account managers 
•    Drive content and participate in sales meetings, national & regional conferences and events
•    Communicate with field representatives to assure awareness of product changes, pricing changes, new sales tools, corrective measures, etc.      
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2.    Leadership, Employee Development & Team Building
•    Provide strong leadership to drive short and long-term product /procedural planning process within assigned areas to achieve corporate goals
•    Select, manage, and develop a team of highly skilled Product Managers and Associate Product Managers (when direct reports are involved)
•    Win mind share with internal cross functional team members through a collaborative approach to identifying solutions based on data, building excitement and consensus specific to assigned product/procedural area to drive projects forward

3.    Procedural & Product Planning
•    Collaborate with sales and marketing leadership on the development/execution of Plans of Action (POAs) and new product launches including:
•    Drive planning and preparation for new product launches including forecasting, sales collateral, equipment evaluation requirements, pricing guidelines, and product training
•    Identify, establish and maintain productive relationships with Key Opinion Leaders (KOLs) and Key Accounts (KAs) in the medical community –related to product areas of focus 
•    Demonstrate a robust understanding of the competitive product marketplace
•    Keep informed on current market trends and sales analysis to sharpen ability to plan, review, adjust and approve product/procedural plans, including the identification of future product development opportunities
•    Provide pricing strategy stewardship within assigned product categories

4.    Market Research & New Product Development
•    Demonstrate a robust understanding of the competitive product marketplace
•    Keep informed on current market trends and sales analysis to sharpen ability to plan, review, adjust and approve product/procedural plans, including the identification of future product development opportunities
•    Provide pricing strategy stewardship within assigned product categories
•    Provide strong commercial and clinical voice of Customer supported recommendations for NPD based on qualitative and quantitative research.
•    Support cross-functional new product development teams with market objectives when completing documentation (PRD, IOS, Labeling, etc.), feasibility testing, and risk analysis for new products and line extensions
•    Review industry publications and practices to ensure products meet Customer needs and industry guidelines
 

Required Experience

1. BA or BS degree in Marketing, Communications or a related field
2. MBA or Graduate / Advanced degree preferred
3. 10-15 years of relevant business experience
4. 7+ years of experience in Marketing (medical device product marketing experience preferred)
5. 15-20% travel

 

 

Competencies:

• Decision Making
• Business Acumen