Vice President, Omnichannel MarTech

<div class="content-intro"><p>At Real Chemistry, making the world a healthier place isn’t just an aspiration—it’s our everyday reality. Our drive to transform healthcare is informed by our blend of deep scientific expertise, human-centred creativity, and AI-driven insights, fostering a unique environment where innovation thrives and our people are impact-obsessed. As a global agency, we provide a full suite of services across healthcare communications and marketing to our clients, including top players in the pharmaceutical and biotech industries.</p> <p>Our #LifeatRealChem culture is rooted in our people—we believe we are best together and are committed to excellence for both our clients and colleagues. Whether you're a seasoned professional or just starting your career, if you share our passion for healthcare and connection, we invite you to explore our opportunities.</p> <p>Discover your purpose. Embrace innovation. Experience #LifeatRealChem.</p></div><div> <div> <p>Real Chemistry is looking for a VP, Omnichannel MarTech to lead the strategy, build, and scale of omnichannel capabilities across HCP and patient ecosystems.&nbsp;</p> </div> <div> <p>This role sits at the intersection of technology, data, marketing, and commercial operations, translating business strategy into scalable, compliant solutions that drive connected customer experiences. You bring hands-on experience delivering omnichannel platforms in pharma and understand how commercial, patient services, data, and media ecosystems work together in the real world.&nbsp;</p> </div> <div> <p>This is a hybrid role based in Boston, Chicago, Carmel, or Lambertville, or remote within the U.S., depending on team and business needs.&nbsp;</p> </div> <div> <p><strong>What&nbsp;you’ll&nbsp;do:</strong>&nbsp;</p> </div> <div> <ul> <li> <p><strong>Set the vision:</strong>&nbsp;Define and drive the omnichannel&nbsp;MarTech&nbsp;roadmap aligned to commercial, medical, and patient strategies, building scalable, connected HCP and patient ecosystems&nbsp;</p> </li> </ul> </div> <div> <ul> <li> <p><strong>Build and integrate:</strong>&nbsp;Lead design and delivery across Veeva, Salesforce, and broader&nbsp;MarTech&nbsp;platforms, ensuring seamless integration across CRM, data, media, and patient services&nbsp;</p> </li> </ul> </div> <div> <ul> <li> <p><strong>Drive transformation:</strong>&nbsp;Assess and evolve client ecosystems, leading platform migrations, integration improvements, and phased modernization efforts without disrupting in-market programs&nbsp;</p> </li> </ul> </div> <di