Sr. Content Marketing Manager

<div class="content-intro"><p>&nbsp;</p> <p>&nbsp;</p></div><h1>Sr. Content Marketing Manager</h1> <p><strong>Location:</strong> San Francisco, CA or New York, NY · In-office 4 days/week <strong>Team:</strong> Strategic Marketing <strong>Reports to:</strong> Sr. Director, Strategic Marketing</p> <h2>About the role</h2> <p>Sigma produces a lot of content — blog, video, product launches, thought leadership — and this role is the editorial backbone that makes all of it sharper, faster, and on brand. You'll run the Sigma blog end-to-end, raise the quality bar on everything that ships, and build the systems and internal bench that let us scale content without losing voice or accuracy.</p> <p>This is a senior, hands-on editorial role for someone who edits with both technical judgment and taste. You'll work shoulder-to-shoulder with PMs and engineers to keep content accurate, coach employees and contractors to produce great work, and bring new thinking to how Sigma earns awareness.</p> <p>You'll join an established content team and won't have to do it all yourself — a Content Producer partners with you on publication and operations. This role reports to the Sr. Director of Strategic Marketing, with room to grow into people management as Sigma's content team scales.</p> <h2>What you'll own</h2> <p><strong>Editorial standards and editing</strong></p> <ul> <li>Edit a high volume of blog posts, balancing technical nuance with taste. You're comfortable editing in the data, analytics, apps, or AI space — you don't need to know everything, but you know what you don't know, flag it, and lean on PMs and engineers to keep content accurate and clear.</li> <li>Keep Sigma's content on brand across every channel and format.</li> <li>Reinforce the standards that contribute to great content: Clear positioning, high-quality imagery, and connected messages across multiple content pieces.</li> </ul> <p><strong>Blog and AEO operations</strong></p> <ul> <li>Run the Sigma blog end to end:&nbsp; calendar, editorial standards, and publication.</li> <li>Manage the AEO content calendar and the relationship with Sigma's AEO contractor, ensuring 5 AEO blogs are edited, SME-reviewed, and published each week. The team's Content Producer supports publication, with you staying hands-on in edits and reviews.</li> </ul> <p><strong>Enabling internal voices</strong></p> <ul> <li>Own the content calendar and the system that enables employees to write thought leadership blogs.</li> <li>Help PMs draft product content for the blog and social — providing guidance and editing — and build the benc