Area Dir Sales & Marketing

Why us?

At Sage Hospitality Group, we passionately strive to be the best and pursue excellence in everything we do. We believe in enriching lives, one experience at a time. More than a slogan, this philosophy empowers our associates to make a positive impact on the communities where we live and work. Through genuine hospitality, we build meaningful relationships with our guests, create value for our shareholders, and deliver unforgettable experiences.

 

We're looking for independent thinkers who embrace an entrepreneurial mindset and challenge the status quo. We welcome creative problem-solvers, thoughtful risk takers, and leaders who forge their own path. At Sage, success is about more than the work you do. It's about who you are. That's why we invest in your personal and professional growth, providing opportunities to learn, lead, and build a rewarding career.

Job Overview

Area Director of Sales & Marketing

 

Canopy by Hilton Washington DC Bethesda North & Embassy Suites by Hilton Bethesda

Lead the commercial strategy for two distinctive Hilton properties with Sage Hospitality Group.

 

Sage Hospitality Group is seeking an innovative and strategic Area Director of Sales & Marketing to oversee the sales and marketing efforts for Canopy by Hilton Washington DC Bethesda North and Embassy Suites by Hilton Bethesda. This is an exceptional opportunity for a results-driven leader who thrives on building high-performing teams, driving revenue growth, and creating memorable guest experiences.

Two Hotels. Two Unique Experiences.

 

Canopy by Hilton Washington DC Bethesda North is an urban retreat in the heart of the vibrant Pike & Rose district, steps from premier shopping, dining, entertainment, and nightlife. Just minutes from Strathmore and 14 miles from downtown Washington, D.C., the hotel offers guests an authentic neighborhood experience, including complimentary Canopy Bikes to explore the local community.

 

Embassy Suites by Hilton Bethesda is the gateway to Bethesda, Rockville, and downtown Washington, D.C. Known for its approachable service, contemporary style, and commitment to sustainability, the hotel provides an inviting experience for both business and leisure travelers while embracing an unconventional, down-to-earth culture.

Meets and exceeds revenue goals by developing new accounts and growing current hotel accounts in a profitable and win-win selling approach.

Responsibilities

• Achieves a minimum of 90% of productivity goals and 100% of activity goals, as established by management.
• Leads direct reports in a manner that achieves the properties sales goals and holds them accountable to their essential duties and responsibilities.
• Direct Sales: Targets appointment-oriented sales calls to ensure a successful direct sales program, in accordance with goals established by department budget and marketing plan. Must have own reliable transportation and posses a valid state driver's license in order to make sales calls.
• Key Account Management: Maximizes current hotel key accounts by identifying and capturing those that offer revenue growth.
• New Account Development: Captures competitor's accounts through networking, research and reader board surveys in order to target and solicit those most probable to generate new business.
• Plans and implements an on-going Targeted Account Development "hit list" in order to create new revenue and acquire valuable hotel contacts, and contracts.
• Plan and implement ecommerce and internet marketing strategies.
• Promote the story of the brand and the hotel in the market, with the goal of increasing overall profitability of the property.
• Adjust the sales plan according to changes in business and marketing trends, aggressively pursue the market mix and type of group and transient business that will best achieve the success of the hotel and support the selling philosophy, meet or exceed the budgeted goals in sales, profit and occupancy for the total hotel operation.
• Maintain a current working knowledge of the competition, demonstrate a working knowledge of all hotel operation, and maintain an awareness and application of current state of the art sales techniques and practices.
• Continually targets and prospects for new business through telemarketing, individual creativity and innovation.
• Yield Management: Utilizes yield management techniques by profitably negotiating room rates and function space commitments in order to enhance the hotel's financial performance.
• Account Service and Management: Maintains well-documented, accurate, organized and up-to-date file management system