Product Marketing Manager
MicrosoftAbout the role
The Consumer Marketing Organization defines consumer vision, product management, business plans and go-to-market strategy for the Microsoft Modern Life, Search and Devices business. As one of the company’s largest multi-billion-dollar revenue businesses, the area includes Windows, Surface, M365, Microsoft Edge, and Bing.
Microsoft Edge browser is critical to the Modern Life and Devices business. People spend more time browsing the Web on PCs than any other activity in desktop computing. This role focuses on the new browser that is leading the way in broad scale open-source adoption and driving customer centric product development redefining productivity, enhancing security on the web, and embracing inclusive design.
We are looking for a data-driven Product Marketing Manager to help identify Edge features and apps that drive healthy usage to recommend marketing actions and drive greater engagement. This Product Marketing Manager will leverage data to deeply understand who our Edge users are, what they find most valuable to influence product and marketing roadmap . This Product Marketing Manager leads cross-functional partnerships, earning the trust of partners in Engineering, Business Planning and Marketing, translating complex analyses into actionable, business-focused insights.
Relocation assistance is not provided for this role.
Microsoft’s mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.
Responsibilities
- Live and breathe customer needs and help drive human-centered design process to ensure future solutions are grounded in real world challenges for customers.
- Work with internal partners, including business planning, finance, research, engineering, and marketing to execute strategies with passion, precision, and excellence.
- Recommend feature prioritization and product-market fit for fueling product momentum.
- Lead primary research on browser users to understand their pain points and JTBD.
- Develop deep understanding of customer needs, mindset, and value props. Represent customer voice – needs – and unmet needs – to shape product and marketing roadmap.
- Drive the development and execution of Peace of Mind and Productivity features in Microsoft Edge, collaborating with cross-functional teams to identify user needs, define requirements, and prioritize improvements for a seamless and intuitive experience.
- Define market readiness for features, identify target customers and execute strategy for customer journeys.
- Think creatively about customer/business problems and generate innovative solutions and energy through storytelling.
- Embody our culture and values
Qualifications
Required Qualifications:
- Bachelor's Degree in Marketing, Computer Science, Business or related field AND 2+ years experience in business
- OR Master's Degree in Marketing, Computer Science, Business or related field AND 1+ year(s) experience in business
- OR equivalent experie
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