Vice President of Inside Sales
Caesars EntertainmentAbout the role
As the VP of Inside Sales, you will oversee the Inside Sales Executives output across regulated brick and mortar casino markets and Inside Sales Charter Executives output for our Caesars Rewards Air Charter Program. You will oversee all Inside Sales VIP customer relationships and be responsible for existing VIP account growth, finding and onboarding new VIPs, upselling our properties, special events, and staffing whilst also ensuring that all quality of work meets a high standard.
The role is responsible for maintaining, strengthening, and growing VIP player relationships, along with internal relationships with Property Team Members, General Managers, & Regional Presidents, through comprehensive leadership and management of the Inside Sales team and all accounts to achieve contracted deliverables and exceed expectations.
Your team’s foremost role will be to act as a growth engine for Caesars VIP revenue line through outbound sales contacts, converting sales activities into increased visitation resulting in increased revenue/profit. The successful candidate will be expected to motivate, develop and drive the team to meet challenging targets and identify new opportunities to grow the value of the customer base. They will also continuously evaluate existing standards and SOPs while identifying innovative opportunities to drive revenue growth and strengthen organizational culture to support these goals.
You will work in collaboration with other Casino Marketing, Regional Marketing, and Property teams to define the Caesars VIP customer strategy aligned to overall revenue targets.
- Develop and drive VIP strategy and growth plans for Inside Sales coded customers.
- Manage, develop & motivate the Inside Sales team to exceed revenue targets.
- Work with a myriad of internal teams to align sales initiatives to achieve all performance goals.
- Maximize value from our existing VIP players while cultivating new VIP players.
- Provide visible departmental representation with internal stakeholders to communicate performance results, operations updates & strategic insights. Includes traveling to property during Team Travel to cultivate in-person relationships with property stakeholders.
- Assess & optimize current operating standards & SOPs, while proactively developing new strategies to enhance revenue performance & reinforce a high-performing culture
- Daily, weekly & monthly review of performance metrics to evaluate team success and areas of opportunity across the business.
- Partner with analytics teams to develop, review & expand performance reporting, including evaluation of new opportunities for Caesars Entertainment VIP teams.
- Ensure the department is aware of business needs, updates, and changes in all markets across the Enterprise.
- Responsible for performance management, including coaching, motivation & development of Inside Sales Directors and Managers. Provide regular feedback and coaching as well as annual reviews for direct reports using available HR tools.
- Guide training and communication for all VIP policies, new SOPs & new hires.
- Oversee, approve and, when needed, update all Inside Sales Team Member incentive plans, including Charter Executives.
- Gather information regarding best practices & keep current on all enterprise events, promotions & marketing offers for upselling and cross-selling opportunities.
- Partner with Marketing, Analytics &/or Property teams to develop VIP events and offers to drive visitation and revenue.
- Coordinate sales programs, activities, and databases with general marketing programs and systems.
- Identify compliance risks and take actions necessary to eliminate or minimize risks.
- Champion within the organization a commitment to honesty, integrity, and responsible corporate behavior.
- Create a compliance culture within the organization and foster an environment where employees feel comfortable reporting potential violations or misconduct.
- Bachelor’s degree required, with focus in Sales/Marketing, Management, or Business preferred.
- Must possess a minimum of five years of successful Management experience, as well as five or more years of successful experience in direct sales, sales management, or business development background in a related field.
- A minimum of four years in player development or VIP customer service within the casino industry is preferred.
PERSONAL ATTRIBUTES
- Results driven; thrives on challenge; action-orientated and pragmatic in approach
- Excellent interpersonal skills; strong cultural sensitivity and first-class customer engagement skills
- Strong influencing skills: persuasive, able to win support and engagement of others
- Always demonstra
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