Associate Creative Director, Copy
Publicis GroupeAbout the role
Company Description
At Razorfish Health, we are fueling the practice of modern medicine. We have a deep commitment to science, technology, and innovation to help health care providers and patients make better connections for better outcomes. Our focus is on future trends and disruptors that will shape how medicine is practiced today, creating a healthier tomorrow.
While you’ll join RFH, this Pfizer position is part of an exciting new team called Publicis CoLab. Publicis CoLab is a fully integrated, cross-discipline team that provides best-in-class services in a fluid and modular way. With our clients at the center, we create brand movement at the speed of people’s lives by connecting real-time data with world-class creative, content, and media in service of growth and ROI.
Publicis CoLab is a “power of one” solution, encompassing data, media, and production. By drawing from across the vast Publicis Groupe network, we are uniquely positioned to deliver innovation and specialized skills to our clients, as well as enriching opportunities and inclusive benefits to our employees. We pride ourselves on combining the energetic atmosphere of a startup company with the stability and experience of a global leader.
Job Description
The Associate Creative Director, Copy is responsible for leading the creative work that is produced on one of Razorfish Health’s biggest accounts. This leadership role includes assigning teams, inspiring those teams to consistently product exceptional concepts and final work, and working closely with account management to ensure that our clients are satisfied with the quality of our creative work, the value of our services, and our responsiveness to their needs. This position requires the ACD, Copy to have extensive HCP (health care professional) experience.
Specifically, the ACD, Copy has the following responsibilities:
Creative/Hands-on Work
- Help develop and review creative briefs that provide strategic insight and creative inspiration
- Work with ACD, Art to produce standout and strategically focused concepts and campaigns
- Take on appropriate projects and own them, start to finish
- Manage and work independently, under tight deadlines, while juggling multiple projects
- Estimate copy hours
- Participate in client meetings
- Lead concept presentations
- Attend market research as appropriate
- Share responsibility with planning to shape strategic branding
Management
- Assign creative teams best suited for each project based on ability and workload
- Manage workloads to maximize productivity of the copy team, ensuring that everyone is busy and billable
- Work closely with art, editorial, and project management departments to ensure that deadlines and budgets are met
- Provide written and face-to-face feedback for annual performance reviews, as well as ongoing feedback throughout the year (written when requested)
- Identify and interview prospective creative candidates
Leadership
- Become the creative voice for your accounts
- Develop good relationships with your clients
- Work with account management to grow our business at existing clients
- Work with creative management to address performance, workflow, and quality issues and develop long-range plans for the creative group
- Lead the creative teams in development of concepts and execution of all projects
- Assure that all copywriters are trained and, where needed, mentored to maintain the standards and expectations of the agency and the client, and to meet their own career goals
- Demonstrate to clients that you understand their products and marketing challenges and are responsive to the strategic and creative needs
- Represent the agency at client meetings and social events as appropriate
Qualifications
Qualifications:
- You must be hungry
- Your spirit must be infectious
- 10+ years’ agency experience
- 5-7+ years of HCP pharma experience
- BA degree (Advertising, Communications, Fine Arts, or related field preferred)
- A proven track record of creative ability and judgment, successful client contact experience, the ability to work collaboratively with account management, excellent presentation skills, successful experience in managing creative teams and multiple accounts, and the commitment to go the extra mile in time and effort to produce the very best work
Additional Information
Compensation Range: $95,500 - $165,500 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the
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