Digital Marketing Executive
DecklarationAbout the role
This is a remote position.
Digital Marketing Executive:
Decklaration is looking to hire a Digital Marketing Executive who can support the marketing stream of our US-based clients. We are looking for someone who has experience and mind for taking the MVPs to the next level of growth by applying various marketing tools and strategies.
- Plan and execute all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns (organic or paid).
- Design, build and maintain the social media presence through a comprehensive strategy aligned with client business objectives.
- Measure and report performance of all digital marketing campaigns and assess against goals (ROI and KPIs).
- Identify trends and insights and optimize spending and performance based on the insights.
- Brainstorm new and creative growth strategies through digital marketing.
- Plan, execute, and measures experiments and conversion tests.
- Collaborate with internal teams to create landing pages and optimize the user experience.
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
- Identify critical conversion points and drop-off points and optimize user/sales funnels.
Requirements
- 3+ years of experience in digital marketing
- Experience in social media marketing, email marketing, and account-based marketing
- Experience in copywriting and editing social media content and posts
- Strong knowledge of social media platforms and their advertising policies including SEO, Google Ads, Google Tag Manager, Facebook, Instagram Twitter etc.
- Good knowledge of CRMs like Hubspot
- Good at reporting and analysis
- Knowledge of landing pages/web development
Benefits
- Performance based annual bonus
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