Director, Automated Sales (Disney Entertainment)

Job Posting Title:

Director, Automated Sales (Disney Entertainment)

Req ID:

10118734

Job Description:

Reporting to the VP, Automated Sales, this role focuses on driving Automated revenue growth across assigned agencies and Demand Side Platforms through Programmatic Marketplaces and Disney Campaign Manager.

Key Stakeholders/Interactions:

• Ad Agencies and Client Direct teams

• Demand Side Platforms

• Sales Leadership

• Multimedia Sales Teams

• Supply Side Platforms

• Revenue Management & Automated Operations teams

• Client Solutions & Addressable Enablement teams

• Ad Platforms team

Responsibilities and Duties of the Role:

• Lead the overall automated sales strategy for assigned client/agency groups and demand side platforms in the upfront and scatter marketplace.

• Build and maintain high-impact relationships with key clients and Demand Side Platforms to set goals and lead day-to-day business.

• Collaborate with the Data and Revenue Analytics teams to transform trend data into actionable business insights and revenue opportunities.

• Manage the day-to-day sellers (AEs & AAEs) as they drive Programmatic sales activity of our data-driven products.

• Manage and develop the Programmatic sales pipeline with the team to achieve automation sales goals.

• Work closely with other DAS teams related to the advertising sales process: Finance, Planning, Operations, Solutions, and cross-functional sales teams.

• Address individual team member revenue goals and track success.

• Stay ahead of industry trends across identity solutions, measurement capabilities ad tech solutions to identify products gaps and customer needs

• Manage 6 Direct Reports.

Experience:

• A minimum of 10 years digital media experience with emphasis in Programmatic.

• Significant experience in premium TV and ad technology

• Proven track record of developing, setting, and implementing the strategic direction required to meet and exceed sales goals.

• An expert understanding of the ad tech marketplace and existing relationships with key stakeholders within agency holding groups and demand side platforms.

• Strong understanding of demand and supply side platform technology as well as Salesforce/CRM tools to manage business.

• Active participation in industry and marketplace initiatives surrounding automation and data-driven sales initiatives.

• A change leader with experience guiding teams to deliver revenue

• Experience interfacing with high level executives, clients and agencies

• Experienced leader of data driven sales managing the sales cycle with advanced campaign measurement and attribution

Skills & Capabilities:

• Proven sales leader with a history of prospecting new clients, generating leads, and closing sales.

• Deep understanding of client priorities and performance goals, aligning product portfolio to meet those needs

• Effective communication with executives, department teams, and clients while managing multiple projects with tight deadlines

• High performance under unexpected changes; creative problem solver for difficult challenges

• Strong internal and external relationship-building skills and collaborative problem solver across functions

• Strong understanding of new media technologies and familiarity with DSP, SSP, and Salesforce/CRM tools

#DisneyAdvertising

The hiring range for this position in New York, NY is $231,600.00 to $283,000.00 per year and in Santa Monica, CA is $221,100.00 to $270,100.00 per year and in Chicago, IL is $221,100.00 to $270,100.00 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate’s geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

Job Posting Segment:

Disney Advertising

Job Posting Primary Business:

Addressable Sales

Primary Job Posting Category:

Advertising Sales

Employment Type:

Full time

Primary City, State, Region, Postal Code:

New York, NY, USA

Alternate City, State, Region, Postal Code:

USA - CA - 2500 Broadway Street, USA - IL - 190 N State Street

Date Posted:

2025-04-24