Customer Marketing Specialist

Department: Marketing

Employment Type: Full Time

Location: Atlanta

Compensation: $65,000 - $70,000 / year

Description

Shape the Future of Work with Eptura
At Eptura, we're not just another tech company—we're a global leader transforming the way people, workplaces, and assets connect. Our innovative worktech solutions empower 25 million users across 115 countries to thrive in a digitally connected world. Trusted by 45% of Fortune 500 companies, we're redefining workplace innovation and driving success for organizations around the globe.


Job Description

At Eptura, we’re on a mission to transform the workplace experience—and we’re looking for a passionate Customer Marketing Specialist to help us do just that. In this role, you’ll be at the heart of our customer engagement strategy, driving retention, expansion, and advocacy through creative and data-driven marketing campaigns. If you thrive in a fast-paced, collaborative environment and love turning customers into champions, this is your opportunity to shine.

Responsibilities

• Drive Growth Through Cross-Sell & Upsell Campaigns
  Execute targeted marketing tactics that unlock new revenue opportunities within our existing customer base.
• Boost Retention & Re-Engagement
  Implement strategic marketing plans to retain customers and re-engage those at risk or previously lapsed.
• Own the Customer Marketing Calendar
  Manage and execute email communications including newsletters, surveys, nurture workflows, event updates, and engagement campaigns.
• Champion Customer Advocacy
  Lead the creation and maintenance of customer advocacy materials—think testimonials, case studies, reviews, and referrals.
• Engage with Customer Feedback
  Monitor and respond to customer reviews across platforms like app stores and review sites to ensure a positive brand presence.
• Support Memorable Customer Events
  Collaborate across teams to deliver impactful in-person and virtual events such as webinars, roadshows, and workshops.
• Tell a Consistent, Compelling Story
  Ensure all customer-facing content aligns with Eptura’s brand voice and reinforces our position as a thought leader.
• Measure, Optimize, Repeat
  Track performance, report on results, and continuously improve customer marketing programs within budget and timelines.

About You

• Detail-Oriented & Organized
  You’re a planner at heart—skilled in managing multiple projects, timelines, and budgets without missing a beat.
• Strong Communicator & Collaborator
  You build relationships easily and work well across teams to bring ideas to life.
• Thrives Under Pressure
  You’re comfortable juggling multiple priorities and tight deadlines in a dynamic environment.
• Marketing Experience (2+ Years)
  You’ve got hands-on experience in marketing, ideally with a focus on customer engagement or lifecycle marketing.
• Tech-Savvy with Marketing Tools
  Proficient in platforms like HubSpot, Marketo, Salesforce, GoToWebinar, Wrike and CMS tools.
• Educational Background
  Bachelor’s degree in Marketing, Business, Communications, or a related field.

Benefits

• Health, Dental, Vision & Pet Insurance
  • Dependent, Spousal and Domestic Partner coverage available
  • Up to $1000 Company HSA Contribution
  • Medical, Dependent Care and Limited FSA Accounts
• Income Protection and Replacement - 100% Company Paid
  • Short Term Disability
  • Long Term Disability
  • Life Insurance
• Employee Assistance Program
• Flexible PTO
• 401K with company match

Eptura Information

• Follow us on Twitter | LinkedIn | Facebook | YouTube
• Eptura is an Equal Opportunity Employer. At Eptura we promote our flexible workspace environment, free from discrimination. We believe that diversity of experience, perspective, and background leads to a better environment for all our people and a better product for our customers. Everyone is welcome at Eptura, no matter where you are from, and the more diverse we are, the more unified we will be in ensuring respectful connections all around the world.

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