Sales Account Manager
GracoAbout the role
Graco manufactures and markets premium equipment to move, measure, control, dispense and spray a wide variety of fluid and powder materials. What does that mean? Well, we pump peanut butter into your jar, and the oil in your car. We glue the soles of your shoes, the glass in your windows and the screen on your phone. We spray the finish on your vehicle, coatings on your pills, the paint on your house and texture on your walls. Graco is part of your daily life.
Where You’ll Work – White Knight Fluid Handling Inc., a subsidiary of Graco, Inc.
White Knight was established in 1995 and has consistently developed and manufactured high-quality products. We are a leading supplier of pumps and fluid transfer technology to the semiconductor, Solar Cells, LEDs, flat-panel displays, electronic and industrial markets.
Ready to join us?
The Account Manager is responsible for fulfilling the Sales organization’s mission to build and sustain a profitable customer base for Graco /White Knight products by driving sales growth within the assigned market. This involves identifying opportunities for revenue generation, managing customer relationships, and ensuring customer satisfaction through effective sales strategies. The Account Manager will analyze market trends and customer needs to tailor solutions that align with Graco's product offerings. Additionally, the role requires collaboration with cross-functional teams, including marketing and product development, to enhance product visibility and maximize sales effectiveness.
What You Will Do at Graco
Sales Channel Development
Identify and establish effective sales channels to support the customer base with the assigned products and relevant applications.
Create targeted marketing strategies to promote product offerings within these channels, focusing on maximizing reach and effectiveness.
Design and implement territory-specific sales plans that align with the divisional distribution strategy, focusing on both acquiring new accounts and nurturing key existing ones.
Analyze territory performance metrics and adjust strategies accordingly to optimize sales results, ensuring alignment with overall company goals.
Collaborate with the marketing team to develop promotional materials and campaigns that support sales efforts within designated territories.
Customer Engagement
Maintain a high level of responsiveness to customer inquiries, ensuring prompt and effective communication that addresses client needs and questions.
Utilize customer relationship management (CRM) tools to track interactions and follow-ups, ensuring that all customer engagements are documented and actionable.
Conduct regular site visits and outreach efforts to build rapport with industrial contractors and facility managers, assessing their specific needs and preferences regarding products.
Foster long-term relationships with customers by providing exceptional service and support, ensuring they view Graco as a trusted partner.
Market Development
Collaborate with internal teams to design and implement innovative distribution programs that enhance market presence and increase sales effectiveness in the assigned channels.
Analyze the effectiveness of existing programs and make recommendations for enhancements based on market feedback and performance data.
Monitor industry trends and competitor activity, providing insights and feedback to sales and marketing management.
Provide regular updates and detailed reports to sales and marketing management, highlighting key insights that can inform strategic decision-making.
Product Launch and Supplier Relations
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