Senior Manager Brand Media & PR

YOUR MISSION

• Develop and implement a wholistic media strategy for Central Europe in line with the global media strategy channels, taking into consideration all known media channels
• Drive and Collaborate closely with Social Media Manager on wholistic media strategy, including owned and earned social media channels
• Adaption of international PR strategy guidelines through planning and execution of actions for the local market and development of own ideas and strategies to increase brand awareness and brand attraction in the target group to support sell through across all BU’s
• Ongoing development, implementation and evaluation of PR and media strategies and media plans (Brand Media Planning and Coop Media Planning) for the most important customers and product launches in close cooperation with the Central Europe Marketing team.
• Acts as key local expertise for the regional European marketing teams

YOUR TALENT

• At least 5-7 years of experience in brand management, marketing, or public relations
• Proven success in developing and executing brand strategies
• Ability to build and maintain relationships with key media outlets, bloggers, analysts, and industry associates
• roficiency in content creation, including press releases, media advisories, pitches, and presentations Strategic thinking and the ability to manage multiple projects simultaneously