Community & Social Media Manager - CIS

Binance is a leading global blockchain ecosystem behind the world’s largest cryptocurrency exchange by trading volume and registered users. We are trusted by over 280 million people in 100+ countries for our industry-leading security, user fund transparency, trading engine speed, deep liquidity, and an unmatched portfolio of digital-asset products. Binance offerings range from trading and finance to education, research, payments, institutional services, Web3 features, and more. We leverage the power of digital assets and blockchain to build an inclusive financial ecosystem to advance the freedom of money and improve financial access for people around the world.

Responsibilities:

• Manage local social media channels, community events / online sessions, series of product webinars / AMAs.
• Assist with content creation and management for blogs, announcements, and educational materials.
• Cover localization from global initiatives & lifecycle marketing campaigns (emails, push notifications, in-app messages).
• Directly collaborate with regional Binance Angels and content agencies for communication efficiency.
• Participate in growth experiments and help analyze performance metrics.
• Contribute to ASO (App Store Optimization) testing and improvements. 
• Assist with SEO strategy execution (keyword research, content optimization).
• Collaborate closely with the wider marketing team on recurring tasks and campaign execution.

Requirements:

• Previous experience in Social Media Management, Digital Marketing or Community Building.
• Interest in crypto/blockchain (previous experience in Web3 or tech marketing is a plus).
• Basic knowledge of ASO/SEO is a plus.
• Bilingual English/Russian is required to be able to coordinate with overseas partners and stakeholders.
• Ability to manage multiple tasks with attention to details.
• Self-motivated, eager to learn, and a proactive team player.

Why Binance• Shape the future with the world’s leading blockchain ecosystem• Collaborate with world-class talent in a user-centric global organization with a flat structure• Tackle unique, fast-paced projects with autonomy in an innovative environment• Thrive in a results-driven workplace with opportunities for career growth and continuous learning• Competitive salary and company benefits• Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)
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