Director Solutions Marketing – Government

Blue Yonder Job Title: 

Director Industry & Solutions Marketing – Government/Defense 

Location: 

US - Remote

Eastern Time Zone required

Commutable to Washington DC Metro preferred

Overview: 

Blue Yonder is looking for a creative and dynamic solutions marketer with a passion for supply chain management and a keen understanding of how government agencies leverage multi-tier supply chains to support their mission objectives. 

This is a high-impact role responsible for helping Blue Yonder grow our position in end-to-end supply chain management for Federal government agencies, both defense and civilian.  

Scope:

In this role, you will work closely with peers in marketing, product management and our federal sales teams to create the messaging and content that ensures new and existing agencies understand how they can use the Blue Yonder offerings to improve the speed and efficiency of planning, logistics and warehousing to control costs, drive supplier collaboration and ensure the successful fulfillment objectives. 

What You Will Do: 

• Work with product leaders to translate new solution capabilities into outcome-oriented messaging and content used in sales, awareness and demand generation. 

• Serve as the subject matter expert in marketing on how government agencies leverage supply chains and support sellers by creating or repurposing content to support deals. 

• Partner with sales and industry leaders to build outcome-oriented messaging and content that helps supply chain leaders understand our value for planning and operations. 

• Collaborate with stakeholders across sales, product and marketing to drive government specific / tuned programs and promotions that increase engagement. 

• Evaluate opportunities to take share and deposition competitors, working with competitive intelligence, sales and partners. 

• Partner with marketing and product teams on the scripts and visual demonstrations used at events for showcasing the value of Blue Yonder in Federal government overall. 

What We Are Looking For: 

• Bachelor’s Degree