Director, Product Marketing (Audit)

About Us

Diligent is the AI leader in governance, risk and compliance (GRC) SaaS solutions, helping more than 1 million users and 700,000 board members to clarify risk and elevate governance. The Diligent One Platform gives practitioners, the C-Suite and the board a consolidated view of their entire GRC practice so they can more effectively manage risk, build greater resilience and make better decisions, faster. 

At Diligent, we're building the future with people who think boldly and move fast.  Whether you're designing systems that leverage large language models or part of a team reimaging workflows with AI, you'll help us unlock entirely new ways of working and thinking.  Curiosity is in our DNA, we look for individuals willing to ask the big questions and experiment fearlessly - those who embrace change not as a challenge, but as an opportunity.  The future belongs to those who keep learning, and we are building it together.  At Diligent, you’re not just building the future - you’re an agent of positive change, joining a global community on a mission to make an impact.

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Position Overview: 

The Director, Product Marketing (Audit) is a senior, strategic, and execution-focused role, responsible for defining and driving the go-to-market (GTM) strategy for Diligent’s Internal Audit product suite. Reporting to the Senior Director, Product Marketing (Risk & Audit), this role combines high-level strategic vision with hands-on execution to position Diligent as the leading provider of internal audit management software. 

The Director will own messaging, positioning, and content strategy that resonates with internal audit leaders, finance executives, compliance officers, and board-level stakeholders across globally. This role requires close partnership with Product Management, Sales, Marketing, Customer Success, as well as external stakeholders, including the Institute of Internal Auditors and other industry partners, to deliver differentiated storytelling, enablement resources, and programs that drive adoption, pipeline, and revenue growth. 

This is a high-impact position within the Risk & Audit Business Unit, providing the opportunity to shape market perception, strengthen competitive positioning, and elevate Diligent’s leadership in enterprise audit and compliance solutions. 

Key Responsibilities: 

Strategic GTM Leadership 

• Define and execute GTM strategy for Diligent Audit solutions globally, ensuring alignment with broader Risk & Audit business goals. 
• Establish differentiated positioning, messaging, and value propositions that resonate with audit, risk, and compliance audiences. 
• Translate market, regulatory, and competitive insights into actionable GTM plans. 

Market Intelligence & Research 

• Lead deep-dive market research to understand buyer needs, industry trends, competitive landscape, and regulatory requirements. 
• Build comprehensive buyer personas and use cases to inform product positioning, campaigns, and sales enablement. 

Sales Enablement & Partnership 

• Develop and maintain high-impact sales enablement tools, including decks, playbooks, battle cards, and objection-handling guides. 
• Partner with Sales leadership and subject matter experts to refine messaging, improve deal conversion, and localize content for key regions. 
• Conduct competitive analyses and provide actionable insights to the sales organization. 

Content & Campaign Execution 

• Collaborate with Content Marketing to produce thought leadership, case studies, white papers, and blogs highlighting audit best practices and Diligent expertise. 
• Support global demand generation efforts with campaigns, webinars, virtual events, and field enablement programs. 
• Leverage AI-powered tools to enhance content creation, campaign targeting, and audience engagement.