Vice President of Vertical Sales - CPG

Mediaocean is powering the future of the advertising ecosystem with technology that empowers brands and agencies to deliver impactful omnichannel marketing experiences. With over $200 billion in annualized ad spend running through its software products, Mediaocean deploys AI and automation to optimize investments and outcomes. The company's advertising infrastructure and ad tech tools are used by more than 100,000 people across the globe. Mediaocean owns and operates Prisma, the industry's trusted system of record for media management and finance, Flashtalking, the world's largest independent ad server and creative personalization platform, as well as Protected Media, the MRC-accredited ad verification solution for brand safety and fraud detection. Visit www.mediaocean.com for more information. 
The Vice President of CPG will be responsible for overseeing and growing our CPG vertical within the ad tech space. This leader will leverage their deep understanding of the CPG industry, along with their expertise in advertising technology, to develop and execute strategies that drive revenue growth, enhance client satisfaction, and solidify our position as a market leader. The ideal candidate will be a strategic thinker, a strong leader, and have a proven track record in both CPG and ad tech industries. 

What You Will Do

• Strategic Leadership: Develop and implement a comprehensive strategy for the CPG vertical, aligning with overall company goals and market trends. 
• Business Development: Identify and pursue new business opportunities within the CPG sector, building strong relationships with key decision-makers and influencers. 
• Revenue Growth: Drive revenue growth by developing and executing sales and marketing strategies tailored to the CPG industry. 
• Client Management: Maintain and grow relationships with existing CPG clients, ensuring their needs are met and they are leveraging our technology to its fullest potential. 
• Market Analysis: Monitor market trends, competitive landscape, and technological advancements to inform strategic decisions and identify growth opportunities. 
• Team Leadership: Lead, mentor, and support an ancillary sales team of professionals, fostering a culture of innovation, collaboration, and excellence. 
• Product Development: Collaborate with product and engineering teams to ensure our solutions meet the specific needs of CPG clients. 
• Thought Leadership: Represent the company at industry events, conferences, and in media as a thought leader in the intersection of CPG and ad tech. 

Who You Are

• Education: Bachelor's degree in Business, Marketing, or a related field; MBA or advanced degree preferred.
• Experience: Minimum of 10 years of experience in the CPG industry, with at least 5 years in a senior leadership role within the ad tech, media, creative or technology space. Direct client-side experience preferred.
• Skills:
• Strong understanding of the CPG industry, including trends, challenges, and opportunities.
• A deep understanding of media channel strategy/trends, with an emphasis on Video (Linear TV, CTV, OLV) and Social.
• Proven ability to develop and execute successful business strategies, with a passion for developing high-impact presentations.
• Excellent communication, negotiation, and relationship-building abilities.
• Analytical mindset with the ability to leverage data to drive decision-making.
• Innovative thinker with a track record of driving growth and transformation.
• Experience working for matrix organizations and the ability to win support and drive deliverable timelines from key internal cross-functional teams.
• Proven success in a highly dynamic, constantly evolving environment.
• Excellent communication and presentation skills

Why Mediaocean?

• Competitive total compensation, including 401(K) employer match and financial wellness seminars 
• Extensive medical, dental, and vision plan – Keep your family (or just yourself!) safe and healthy
• Flexible time off – In addition to our 14 company holidays, we provide open PTO to all U.S.- based Mediaocean employees. So take a sick day, vacation day, or mental health day 
• Bonding Leave – After six months of employment at Mediaocean, mothers and fathers, including same-sex parents, can take job-protect