Associate Manager of Marketing Operations

Your Title: Associate Manager of Marketing Operations

Job Location: Remote US

Our Department: Transportation & Logistics

Suppose you are experienced with Marketo, Knak, Drift, Uberflip, or other marketing automation or technology tools and thrive off working in a collaborative cross-functional marketing environment. In that case, this is the position for you!

Trimble Transportation is seeking an Associate Manager of Marketing Operations to join our Revenue Marketing team. In this role, you will operationalize cross-functional campaigns in Marketo. You will partner with Marketing stakeholders and leverage our MarTech stack to support their demand generation and revenue goals. This execution-focused role provides a great opportunity to grow your marketing operations skills in a dynamic, and collaborative environment. 

The ideal candidate for this position will be self-motivated, always looking for ways to take operational excellence to the next level and a strong team player who takes great pride in the quality, precision, and measurable results of their work.

What You Will Do

• Lead the planning and execution of Marketo campaigns, emails, programs, webinars and landing pages from concept to results tracking

• Troubleshoot and QA Marketing Operations campaigns, workflows, data/sync issues, and other key marketing operations functions while being mentored under an advanced operational infrastructure

• Design, support and execute B2B SaaS campaigns to accelerate demand and lead generation to impact net-new and upsell revenue initiatives–including nurture, scoring and persona development

• Segment and leverage the marketing database for greater campaign efficiency and effectiveness

• Contribute and collaborate on marketing campaign playbooks, operational best practices, and channel tactics to ensure they align with best practices and are well-documented

• Participate in the launch and adoption of Marketing Technology across Trimble Transportation, including creating Marketo programs to support the launches

• Remain current on Marketo and Martech best practices and tools drive higher performance and optimization

• Additional duties as assigned

What Skills & Experience You Should Bring

• Bachelor’s degree, with an emphasis in business, marketing, or related field, or equivalent experience 

• Minimum 2+ years of experience in a Marketing Operations, Email Marketing, Campaign or Demand Generation role

• Advanced user of Marketo, with technical expertise in the setup of nurture campaigns, email communications and assets, “customer journeys,” dynamic functionality, and other platform specific tasks

• Experience with Salesforce, Hubspot, Pardot, and marketing channel platforms is recommended (including Uberflip, Drift, Knak, Zoom)

• Understanding of B2B SaaS marketing funnels, scaling demand, optimizing lead handoff processes, and exceeding ROI targets

• High attention to detail, well organized, and able to manage multiple projects simultaneously with a positive attitude

• Excellent communication skills: verbal, written, and presentation

About Our Transportation and Logistics Division

Trimble Transportation optimizes the movement of freight by providing shippers and carriers with mobility, enterprise, and mapping software to run their businesses more efficiently. As the leading provider of Transportation, Fleet and Asset Management Software and commercial routing and mapping solutions, we are devoted to propelling companies in the industry toward increased efficiency, lower costs, and optimized operations.  Trimble Transportation’s Enterprise division markets and develops transportation supply chain planning, procurement, and execution software solutions delivered as multiple point products and cloud-enabled solutions at various stages of maturity.

• Trimble Transportation

About Trimble

Dedicated to the world’s tomorrow, Trimble is a technology company delivering solutions that enable our customers to work in new ways to measure, build, grow and move goods for a better quality of life. Core technologies in positioning, modeling, connectivity and data analytics connect the digital and physical worlds to improve pro