Sales Director

Job DetailsLevel: ManagementJob Location: Thames Valley Controls Ltd - FLINT CH6 5UYPosition Type: Full TimeJob Category: SalariedAbout Us

Thames Valley Controls is a specialist manufacturer delivering high-quality elevator control panels and innovative digital remote monitoring solutions. We support lift companies, service providers, and modernisation projects with reliable, future-focused technology, combining engineering excellence with smart connectivity.

The Role

We are seeking an experienced and driven Sales Director to lead our commercial growth across the UK and Ireland. This is a strategic and hands-on leadership role, responsible for expanding our market share in both our core control panel manufacturing division and our growing remote monitoring and digital solutions offering.

You will shape and execute the sales strategy, develop key customer relationships, and position Thames Valley Controls as the partner of choice within the lift and access industry.

Key Responsibilities


Develop and implement a UK & Ireland sales strategy aligned with company growth objectives
Lead new business development across lift manufacturers, installers, and service providers
Manage and grow existing key accounts, ensuring long-term partnerships
Drive sales of both:

Elevator control panels (new installations & modernisation)
Digital remote monitoring and packaged solutions


Identify market trends, opportunities, and competitor activities
Build, mentor, and lead a high-performing sales function (where applicable)
Work closely with engineering and operations teams to align customer solutions
Represent Thames Valley Controls at industry events, trade shows, and client meetings
Deliver accurate forecasting, pipeline management, and reporting


About You


Proven experience in a senior sales or commercial leadership role
Background in one or more of the following sectors:

Lift / elevator industry
Building services / controls / automation
Industrial electrical or electronic systems


Demonstrable success in business development and key account management
Experience selling technical or engineered solutions
Strong understanding of digital/connected systems is highly desirable
Commercially astute with excellent negotiation skills
Self-motivated, results-driven, and comfortable operating at both strategic and operational levels
Willingness to travel across the UK and Ireland


What We Offer


Competitive salary + performance-related bonus
Company car or car allowance
Opportunity to play a key role in a growing, innovative business
A supportive and entrepreneurial working environment
Career progression as the business expands


Why Join Us?

At Thames Valley Controls, you’ll be part of a company that blends engineering expertise with digital innovation, helping shape the future of lift control and monitoring systems. This is a unique opportunity to make a tangible impact in a specialist and evolving sector.
Qualifications