Associate Director, International Marketing, Neuroscience Parkinson's

Company Description

AbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas – immunology, oncology, neuroscience, and eye care – and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at www.abbvie.com. Follow @abbvie on X, Facebook, Instagram, YouTube, LinkedIn and Tik Tok.

Job Description

Reporting into the  Parkinson’s Global Brand Team Lead (GBTL), the Associate Director will take responsibility for leading the development of global brand strategy for a Parkinson’s asset currently launching around the world, as well as implementing tactical activities to meet overarching brand goals.     The Associate Director will lead the cross-functional co-ordination of goals, detailed planning of project milestones, and co-ordination of stakeholders to attain the desired outcomes. The Associate Director will also play a leading role in building out strategy and tactics for patient activation and play a leading role in Omni-channel ACE activation. 

Responsibilities:

• Finance and Insights: Management of annual franchise budget
• In-line Brand Development and execution (inline asset) key markets: Lead/co-lead the Global Brand Team to develop brand strategy and tactical plan
• In-line Brand Development and execution key markets: Ensure foundational tactics (e.g.  key message platform, core materials) developed and approved for country adoption
• In-line Brand Development and execution (inline asset) key markets: Lead the brand council for co-creation activities.
• Lead patient activation efforts and Omni-channel ACE transformation
   

Qualifications

• Pharmaceutical brand experience in customer facing activities.
• Sales and Marketing Leadership ; Familiarity with Veeva and approval process
• Ability to multitask and prioritize, excellent time management skills
• Must have positive attitude and build strong relationships with peers and cross functionally to enable higher performance
• Demonstrated fluency in navigating Medic