Technical Product Marketing Sr Manager
SalesforceAbout the role
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Job Category
Marketing & CommunicationsJob Details
About Salesforce
We’re Salesforce, the Customer Company, inspiring the future of business with AI+ Data +CRM. Leading with our core values, we help companies across every industry blaze new trails and connect with customers in a whole new way. And, we empower you to be a Trailblazer, too — driving your performance and career growth, charting new paths, and improving the state of the world. If you believe in business as the greatest platform for change and in companies doing well and doing good – you’ve come to the right place.
Salesforce creates many of the most impactful marketing events in the technology world. An emphasis on powerful customer-centric presentations, engaging interactive physical and digital product experiences, and one-of-a-kind event designs ensures a learning and networking experience that is valued throughout our community of customers, partners and Trailblazers.
Integration and Automation for Salesforce is powered by MuleSoft. At MuleSoft, our world-class Product Marketers drive develop product messaging and positioning, campaigns, events, and sales enablement. We create and tell inspirational stories bridging business and technology narratives. We measure our success by our ability to create pipeline and accelerate deals to closure through these marketing strategies.
We are looking for Technical Product Marketers with deep technical knowledge and a skill for translating our current and future capabilities into compelling stories. You are a big picture innovator who isn’t afraid to roll up your sleeves and craft compelling content to support our customers, partners, and sales teams. You are comfortable both producing and presenting messaging, positioning, and enablement to our internal, partner and customer audiences. In this role, you will work cross-functionally with product teams, marketing teams, sales teams, developers, designers, and more. The best candidates will be highly collaborative individuals and initiative takers who are motivated by a fast-paced environment.
Responsibilities & Impact
Partner with Product Management to understand product strategy and roadmaps, distill key functionality and value into core product positioning and messaging.
Roadmap our product strategy to life in launches, new releases, content, campaigns, events, and sales enablement.
Partner closely with campaigns, solution engineering, and other product marketers and drive cross-functional alignment on programs to drive pipeline.
Develop succinct and effective sales training materials (training, FAQs, etc.), making it easy for non-technical sales to understand our complete suite technology.
Keep current with technology trends, including AI, and incorporate new technologies into our keynotes and demos.
Required Skills
5-7+ years of experience in technical product marketing, product management, or solution engineering at a high tech company, or similar equivalent
2+ years of enterprise software product marketing experience
Ambition and drive to lead the MuleSoft Integration and Automation business to success.
Leading other marketing and field functions to execute your GTM strategy, playing a key role in delivering high-quality content such as messaging, positioning, AR, and events
Consistent track record in defining/driving project execution with minimal guidance and performing well in a fast-paced environment
Strong written and verbal communication skills with the ability to present in front of executives, vendors, partners, and customers
Hands-on experience building a range of marketing assets, including compelling positioning and messaging, succinct slide pitch-decks, demo videos, and event/webinar content.
Willingness and flexibility to travel to both domestic and international locations - up to 25% travel
Preferred Skills
Outstanding organizational skills to define and balance multiple projects with tight deadlines effectively within a dynamic environment.
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