Marketing and Ecommerce Insights Analyst (Hybrid in Loveland, CO)

Note: this job is posted in multiple locations for marketing purposes, but only one opening is available.

Imagine yourself…

• Doing meaningful work that makes an everyday impact on the world around you. 
• Owning your ambition and fueling your career growth. 
• Thriving in a supportive team environment that inspires you to strive for excellence. 

At Hach (www.hach.com), a Veralto company, we ensure water quality for people around the world, and every team member plays a vital role in that mission. Our founding vision is to make water analysis better—faster, simpler, greener and more informative. We accomplish this through teamwork, customer partnerships, passionate experts, and reliable, easy-to-use solutions.

As part of our team and the broader Veralto network, you’ll be part of a unique work environment where purpose meets possibility: where you’ll make an immediate, measurable impact on a global scale by enabling the world’s everyday water needs, and where you’ll have opportunities to foster your professional development and fuel your career growth.

Motivated by the highest possible stakes of climate change and global health, we’re working together within a rapidly digitizing industry to find innovative technologies that guarantee the safety of our water and our environment.  More about us: https://www.hach.com/about-us

We offer:

• Benefits starting Day 1 including medical/dental/vision, 401k with company matching
• Annual Performance-Based Bonuses
• Family benefits including family planning support and paid parental leave for birthing and non-birthing parents
• Paid holidays and a permissive paid time off policy emphasizing flexibility and trust

Reporting to the Director of Marketing Insights & Analytics, the Marketing and Ecommerce Insights Analyst is responsible for strategically engaging with stakeholders to deliver key reporting metrics, insights, and data visualizations for marketing and digital experience teams. This role serves as the marketing liaison and a technical resource for the Insights and Analytics team by understanding data integration points, developing data extracts and transformations, and visualizing data across the marketing and digital commerce business environment. The Analyst functions as a primary resource for marketing and digital commerce to troubleshoot, visualize, and develop insightful reports on key marketing metrics.

This position is part of the Marketing Insights and Analytics department, and will be hybrid in Loveland, Colorado.

In this role, a typical day will look like:

• Implementation and Management of UTM Management, Google Tag Manager, Google Analytics, Search Console and other key digital marketing tools as needed
• Manage and prioritize work effectively to ensure internal deadlines, timetables and approvals are met
• Monitor and analyze performance marketing metrics specific to digital marketing initiatives and growth opportunities with an emphasis on ecommerce
• Build visualizations that explain complex concepts in clear, concise and decision-impacting stories
• Lead the development, implementation and optimization of testing and targeting programs
• Proactively partner with stakeholders to understand business needs, data-driven solutions and communicate these effectively.
• Support the development and design of reporting dashboards to the business, global marketing and regional marketing teams.
• Identify, promote and drive changes in processes and procedures needed to ensure we collect, synthesize, and distribute better data. 
• Design, develop and maintain data integrations with internal and external systems
• Responsible for debugging, monitoring and troubleshooting data solutions and dashboards
• Accountable to thorough and rigorous testing and validation of data and break fixes as needed
• Provide regular status reports and briefings to senior leadership, cross-functional stakeholders, and other identified operating company teams as identified
• Provide training and standard procedures to marketing end-users to enable self-serve reporting of KPIs and marketing metrics through various BI platforms
• Provide input into reporting standards, processes and SOPs and follow established standards
• Resolve internal and external service requests in alignment to standard work, and dedicated service level agreements

The essential requirements of the job include:  

• BA or BS degree in a