Senior Manager, Events & Field Marketing - AMER
Temporal TechnologiesAbout the role
About Us
Summary:
Temporal’s Global Events & Field Marketing Team is seeking a Senior Manager, Events & Field Marketing – AMER to lead the strategy and execution of our North America events and field marketing program while providing leadership and operational oversight to our field marketing teams in EMEA, APJ, and AMER. Reporting to the Global Lead, Events & Field Marketing, this role will own the North America events strategy and execution, partner closely with sales leadership across new logo, growth, and commercial segments, and ensure regional programs align to a cohesive global events and field marketing strategy.
This role combines strategic leadership with hands-on execution. You will be responsible for building programs that drive measurable pipeline, accelerate opportunities, and contribute to revenue growth while creating consistency, best practices, and operational excellence across regions. You will work cross-functionally with Marketing, Sales, Partnerships, Developer Relations, Product Marketing, and Executive Leadership to ensure events and field marketing programs deliver business impact at scale.
What You’ll Do:
- Event Strategy Leadership: Own the North America events and field marketing strategy, including annual planning, quarterly priorities, target audiences, budget allocation, and success metrics.
- Program Development & Execution: Lead the planning and execution of North America event programs, including industry conferences, trade shows, executive dinners/experiences, workshops, partner events, etc.
- Sales Partnership: Partner directly with North America sales leadership across new logo, growth, and commercial segments to develop programs that generate pipeline, accelerate opportunities, and drive revenue outcomes.
- Campaign Integration: Build integrated event plans in partnership with Demand Generation and Sales teams, including pre-event engagement and post-event follow-up strategies.
- Budget & Investment Management: Manage the North America events budget, forecasting, vendor negotiations, contract management, and program ROI.
- Regional Team Leadership: Provide leadership and oversight for Field Marketing Managers in EMEA and APJ, ensuring alignment to global objectives while allowing flexibility for regional market needs.
- Global Program Alignment: Establish and maintain global field marketing frameworks, planning processes, reporting standards, and best practices across regions.
- Performance Management: Conduct regular business reviews with regional field marketers to evaluate performance, share learnings, and optimize investments.
- Vendor Management: Lead vendor relationships, including sourcing, statement-of-work development, negotiations, and performance management.
- Operational Excellence: Develop scalable playbooks, processes, and operational frameworks that improve execution quality and consistency globally.
- Analytics & Measurement: Define and track event KPIs, including attendance, engagement, pipeline generation, opportunity acceleration, influenced revenue, and overall program ROI.
- Executive Communication: Present program performance, strategic recommendations, and investment plans to executive stakeholders.
What You’ll Bring:
- 10+ years of experience in field marketing, events marketing, or integrated marketing within B2B SaaS, cloud, infrastructure, developer tools, or enterprise technology organizations.
- 4+ years of people management experience, including leading distributed teams or managing regional marketers.
- Proven success building and executing field marketing strategies that drive measurable pipeline
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