VP, Revenue Analytics - CNN Digital Products & Services

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We are CNN. THE WORLD'S MOST ESSENTIAL AND ENGAGING SOURCE OF DIGITAL NEWS. We are in the midst of rapid transformation and need our next generation of innovators, makers, and dreamers who will lead and drive our growth. We aim to make the world a better, more connected place. 

Your New Role...

CNN is seeking a Vice President of Revenue Analytics who will be instrumental in leading and fostering a culture of data informed decision-making across the key revenue generators of CNN – advertising, subscriptions, and our affiliate business, CNN Underscored. This individual should be self-motivated, work well independently and as part of a team, and be passionate about what they do. The role will be responsible for leading a team of analysts and researchers who help drive revenue through behavioral, quantitative and qualitative insights. 

The Vice President will report to the SVP of CNN Data Analytics, Science, and Insights. 
  
Your Role Accountabilities...

The VP of Revenue Analytics will 

• Develop and execute a comprehensive data strategy aligned with CNN’s business objectives, focusing on revenue growth and market expansion. 

• Lead the creation of innovative, data-driven growth initiatives to identify new market opportunities and optimize existing revenue channels.   

• Establish and track key performance indicators (KPIs) related to user acquisition, activation, retention, and revenue metrics 

• Collaborate with executive leadership to align growth priorities with overall business objectives, communicating progress, challenges, and opportunities.  

• Hire, develop, and lead a high-preforming team of data analysts, data engineers, and data scientists who partner with product, engineering, strategy and finance teams 

• Set and drive the analytic strategy of the Advertising, Subscriber Growth, and CNN Underscored groups, building programs to execute data analysis, experimentation, and dashboarding to directly dr