(USA) Senior Manager, Marketing Planning And Strategy

Position Summary...

What you'll do...

Senior Manager, Editorial Operations – Walmart Connect  About Walmart Connect  Walmart Connect helps brands reach Walmart’s 150 million weekly shoppers through powerful omnichannel media solutions. By combining Walmart’s scale, data, and retail expertise, we create meaningful connections between advertisers and customers.  As our retail media business accelerates, we’re expanding the systems, infrastructure, and operational rigor that enable teams to deliver consistent, compelling storytelling at scale. We are investing in a content engine that unifies strategy across vertical, industry, and centralized content teams—empowering the organization to move faster, smarter, and more efficiently.    Role Overview  The Senior Manager, Editorial Operations leads the editorial engine that ensures all Walmart Connect content is accurate, on-brand, compliant, and execution-ready at scale. This role owns editorial strategy, operational rigor, and cross-functional alignment—partnering closely with vertical, industry, brand, legal, and sales stakeholders.  This leader sets the standards, systems, and operating rhythms that enable consistent quality while supporting speed and flexibility across teams.    Key Responsibilities  Editorial Strategy & Governance 

• Define and own editorial standards, style guides, and quality benchmarks across all content types. 

• Establish governance frameworks for content review, approvals, and lifecycle management. 

• Act as the final editorial authority for high-visibility, enterprise-level content. 

Operational Leadership 

• Design and manage scalable editorial workflows, intake models, and prioritization frameworks. 

• Set SLAs and capacity models to support predictable delivery across vertical and industry teams. 

• Lead process optimization efforts to reduce rework and accelerate time-to-market. 

People & Team Leadership 

• Lead and develop a team of Editorial Operations managers and editors. 

• Coach managers on stakeholder management, operational excellence, and decision-making. 

• Foster a culture of accountability, quality, and continuous improvement. 

Cross-Functional Partnership 

• Partner with Legal, Brand, Compliance, Marketing Ops, and Sales Enablement to ensure alignment. 

• Translate business and go-to-market needs into clear editorial plans and execution models. 

• Serve as a trusted advisor to vertical and industry leaders on content readiness and quality. 

Measurement & Optimization 

• Define KPIs for editorial efficiency, quality, and throughput. 

• Use data and insights to identify bottlenecks, inform resourcing decisions, and improve workflows. 

  Qualifications 

• 8–10+ years of experience in editorial operations, content strategy, or marketing operations. 

• Proven experience leading editorial teams in a complex, matrixed organization. 

• Strong understanding of brand governance, compliance, and en