Product Marketing Senior Manager

Our MissionWe exist to power better care. We are on a mission to power better care​ by delivering he actionable data, insights and incentives that enable providers to improve access, affordability, and health outcomes. Clarify translates vast amounts of healthcare data into achievable actions to engage providers, optimize their performance and contain costs.
Clarify is looking for a Product Marketing Senior Manager to lead Product Marketing for the provider vertical at Clarify Health and play a key role in equipping our customer-facing teams with everything they need to win our market. This position reports directly to our Chief Marketing Officer. Does this sound like you?You love crafting and optimizing positioning and messaging (including market, company, platform, product, and competitive positioning)You have hands-on experience supporting marketing campaigns and producing speaking engagements.

The Role

• The Product Marketing Senior Manager will be responsible for a range of responsibilities, including (but not limited to):
• Strategic Narrative, Messaging and Positioning: craft and optimize positioning and messaging (including market, company, platform, product, and competitive positioning) to equip sales teams to close deals, support successful product launches, and deploy through all market-facing communication touch points (website, sales messages, SDR, content, etc.)
• Product Expertise: foster a meaningful relationship with Product leadership; maintain a deep understanding of our current product and product plans; lead the creation, design, and enablement of our products; and ensure that all PMM work is guided with intimate knowledge of our products and solutions
• Sales Enablement: work collaboratively with other functions to equip our sales teams to win more deals with messaging, sales strategies, materials, tools, and market knowledge, with the aim of increasing close rates, competitor win rates, decreasing sales cycle length, increasing ACV
• Packaging: optimizing packaging for differing buyer segments to maximize revenue and profitability and increase deal size
• Analyst Relations: lead our AR program for the provider market including a deep-dive product demos, a deep understanding of our industry landscape and how we differentiate, and advance our category design and leadership
• Content Strategy: work with our Brand Communication and Content teams to craft a content strategy that addresses each part of the buyer’s journey, online and offline, from awareness to decision
• Thought Leadership: Create and submit speaker proposals, build event presentations, write compelling articles, and brief decision makers, all to solidify our position as the thought leader in healthcare analytics and value-based payments
• Live and embody the Clarify leadership principles and values
• Utilize internal resources and manages contractors to achieve business objectives
• Make stop, start, continue investment decisions based on proven / expected ROI and by weighing opportunities across segments or buyer groups
• Drive market-level strategic thinking and direction with sales and segment leaders
• Drive alignment on messaging, positioning, and direction cross-functionally
• Proactively bring best practices from outside the organization to push Clarify marketing to always be better

What we are looking for

• 3+ years of product marketing experience in B2B enterprise software  with a strong, demonstrable focus on messaging and positioning
• Experience marketing to Providers
• Strong writer and great with Microsoft PowerPoint
• Passionate about providing an exceptional customer experience
• Creative, resourceful, detail-oriented, and well-organized
• A strong team player but still a self-starter who thrives in a fast-paced, high-growth start-up environment
• A self-driven, high-energy leader with excellent cross functional collaboration skills

What we offer you

• Competitive compensation ($150k-160k base + bonus + equity)
• Quality health insurance
• Traditional 401K plan
• Vision, dental, disability and life insurance
• Flexible Spending Accounts and Commuter Benefits
• Generous PTO
• Flexibility
• Monthly wellness stipend
• Remote friendly
• A collaborative workplace, which will challenge you and celebrate your work
• A chance to learn with and from interesting and enthusiastic colleagues

Don’t meet every single requirement? At Clarify we are dedicated to building a diverse, inclusive and authentic workplace, so if you’re excited about this role but your past experience doesn’t align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right candidate for this or other roles! We believe that a happy, divers