Assistant Manager, Global Hardlines Licensing - Toys

Job Posting Title:

Assistant Manager, Global Hardlines Licensing - Toys

Req ID:

10112146

Job Description:

At Disney Consumer Products, we inspire imagination around the world and are committed to creating happiness for families and fans by bringing captivating, inspiring, and inclusive products into their daily lives.  From toys to t-shirts, console games, books, and more, our team brings our beloved brands and franchises into the lives of families through products and experiences that can be found worldwide, such as the Disney Store e-commerce platform, Disney Parks, local and international retailers, and Disney Store locations around the world.

Be Part of the Story as the Assistant Manager, Global Hardlines Licensing! This role is responsible for leading one or several subcategories with the goal of meeting or exceeding objectives across a portfolio of brands. This role will also be focused on day-to-day partner relationships, marketing, and supporting the development of global strategies to drive core toy categories for plush, tween collectibles and preschool.

This role reports to the Sr. Manager, Global Hardlines Licensing

This is a Full Time role.

What You Will Do:
 

• Category Management 

  • Assist in defining and executing the business strategy for assigned categories

  • Drive strategic direction for categories assigned to the team by the governance committee and assist in the strategic direction on categories not directly assigned

  • Maintain current knowledge of industry trends, competitors, business opportunities, threats and dynamics

  • Research & understand competitive landscape. Analyze and understand market trends, consumer trends, retailer and industry needs. Perform retail-shopping analysis

  • Manage licensee portfolio / co-manage where relevant with LOB partner (onboarding, contract negotiation, resolving issues, data management, approvals, submissions, promotion / advertising) as well as day-to-day relationship with licensees

  • Provide management support in everyday responsibilities such as contract and amendment process, financial analysis, preparing presentations and other projects as necessary

  • Perform all functions of “Contract Ambassador” including contract maintenance such as amendments

• Finance and Business Planning:

  • Fiscal responsibility for assigned categories to include annual budget planning and quarterly revenue forecasting

  • Assist in building final forecast and present to internal management

  • Identify new business and revenue opportunities and strategize toward building incremental business as needed

• Brand and Content Management:

  • Inform and guide licensees in the execution of all brand marketing initiatives define and integrate licensees within wider brand and marketing plans

  • Work with Franchise team to provide category/business input to strategic and brand planning

  • Complete analysis and help develop presentations in support of brand and category management

• Product Development:

  • Set-up line reviews with licensees and Product Development team

  • With the Product Development team approve and maintain line lists

  • With Sales team define and plan product development for retailer exclusive products

  • Liaise with Product Development team to ensure timely approval of products which may include: lead meetings; coordinate programs across all categories; review line lists; respond to product development team in the case of OPA submission changes; execute merchandising plans; public relations and advertising coordination

  • Prepare product presentations included but not limited to internal line reviews

  • Ensure licensee product lines reflect quality and brand/property objectives

• Retail, Sales and Marketing

  • Help to create retail strategies that complement all segments of the brand

  • Provide all needed product and licensee information to the sales and marketing to support retail road shows and presentations

  • Build strong team-oriented relationships with other DCPI key business units, X-franchise teams and/or global partners which can result in new business and/or cross-promotional opportunities

  • Liaise with Sales Trade Marketing team to define account promotional and marketing plans and ensure licensee participation

  • Partner with sales in assortment / retail planning / sales pitches where relevant

REQUIREMENTS:

• 3+ years of related experience in Licensing or Brand Marketing

• Experience in Licensing or