Sr Marketing Manager Performance Media + Digital

Chapter Aesthetic Studio is rapidly growing medical aesthetics brand, offering state-of-the-art, non-surgical skin care and body rejuvenation treatments. We exist to empower people to write their own story on beauty, because we believe beauty belongs to everybody. By joining our team of experienced nurses and aesthetic specialists who provide personalized care and incredible service, you will help people feel good about where they are on life’s journey so they can be who they were meant to be.​

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We are a fast-paced, innovative, and high-performing company. Our goal is to spark joy for everyone-our guests, each other, and the communities we live, work, and play in. We are a team built of extraordinary individuals who are passionate about helping others achieve their goals. This includes supporting your unique ambitions and career path and wrapping an abundance of resources around you. We are looking for a team player who is highly motivated, energetic, and hungry for growth who we can cheer on to limitless growth and opportunities.​

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Chapter Aesthetic Studio is a part of TAG – The Aspen Group – a family of like-minded brands whose mission it is to empower our teams to deliver the best possible experience and care to every patient that walks through our doors, which means we have a rich bench of experts to collaborate with, borrow from and share wins with.

As a reflection of current needs and planned growth, we are excited to offer the opportunity to join our team as the Senior Manager, Performance Media + Digital.

The Senior Manager, Performance Media + Digitalwill lead strategy and execution across paid social, paid search, and web optimization. This is a critical revenue-generating role responsible for scaling efficient acquisition, optimizing conversion, and delivering measurable business growth. 

We’re looking for a strategic and data-driven leader who is equally comfortable setting channel vision and rolling up their sleeves to manage campaigns, analyze performance, and unlock new growth levers.  This leader combines strategic thinking with deep platform fluency and hands-on execution. They are in the platforms daily — reviewing performance, directing the agency on executions & optimizations, refining audience strategies, and accelerating test-and-learn cycles. Paid media is a critical acquisition engine for the business, and this role is directly accountable for driving revenue, improving efficiency, and unlocking scalable growth. 

The ideal candidate moves quickly, thinks analytically, and grounds decisions and strategies on insights and business impact. 

Essential Responsibilities  

Paid Media Ownership  

• Drive strategy and execution for paid social and paid search, driving efficient acquisition, traffic, and revenue growth 

• Develop channel-specific roadmaps inclusive of audience strategy, testing frameworks, and funnel optimization  

• Manage media budgets and allocation across channels, optimizing to CAC, ROAS, and other core performance KPIs to drive incremental scale and efficiency 

• Continually monitor performance, proactively identifying trends, risks, and opportunities 

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