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Senior Director, Marketing – Strategy & New Product Development (NPD) - CAS

Medtronic
Minneapolis, United Statesfull_timeVerifiedPosted 2 Jun 2026
💰 $342,000/yr($228,000/yr$342,000/yr)

About the role

We anticipate the application window for this opening will close on - 19 Jun 2026


 

At Medtronic you can begin a life-long career of exploration and innovation, while helping champion healthcare access and equity for all. You’ll lead with purpose, breaking down barriers to innovation in a more connected, compassionate world.

A Day in the Life

At Medtronic you can begin a life-long career of exploration and innovation, while helping champion healthcare access and equity for all. You’ll lead with purpose, breaking down barriers to innovation in a more connected, compassionate world.

At Medtronic, we bring bold ideas forward with speed and decisiveness to put patients first in everything we do. In-person exchanges are invaluable to our work. We are working onsite a minimum of 4 days per week as part of our commitment to fostering a culture of professional growth and cross-functional collaboration as we work together to engineer the extraordinary.

         

         

A Day in the Life

The Senior Director, Marketing – Strategy & New Product Development (NPD) will lead upstream marketing strategy and innovation pipeline development for the business. This role is responsible for identifying unmet clinical needs, shaping product concepts, and translating market insights into differentiated product strategies that drive long-term growth.

The leader of this group will work cross-functionally with R&D, Clinical, Regulatory, and Commercial teams to guide new product development from concept through development milestones while ensuring alignment with portfolio strategy and enterprise priorities.

Key responsibilities

Responsibilities may include the following and other duties may be assigned.

  • Lead long-term portfolio strategy, identifying growth opportunities, emerging technologies, and competitive dynamics.

  • Drive upstream marketing activities including market assessment, voice-of-customer insights, and unmet clinical need identification.

  • Define product concepts, value propositions, and target product profiles to guide product development programs.

  • Partner with R&D leadership to shape and prioritize the innovation pipeline and ensure alignment with strategic priorities.

  • Lead development of business cases, financial models, and strategic recommendations for new product investments.

  • Provide strategic oversight for product development programs from concept through development phases.

  • Collaborate with downstream marketing and commercialization teams to ensure successful transition from development to launch planning.

  • Present portfolio strategy, innovation initiatives, and program updates to senior leadership.

  • Build and develop a high-performing upstream marketing team and foster a culture of innovation and customer focus.         

         

Must Have: Minimum Requirements

Requires a Bachelor’s degree and minimum of 15 years of relevant experience with 10+ years of managerial experience (people or program), or advanced degree with a minimum 13 years prior relevant experience, minimum of 10 years of managerial experience (people or program).

Nice to Have

  • MBA or advanced degree.

  • Experience leading upstream marketing or innovation programs within medical technology.

  • Demonstrated success developing product strategies and guiding products through development processes.

  • Strong understanding of healthcare markets, clinical environments, and regulatory considerations.

  • Ability to travel as necessary to conduct business, attend meetings and conferences.

  • Experience working in highly matrixed, global organizations.

  • Strong strategic thinking, financial acumen, and executive communication skills.

For Baccalaureate degrees earned outside of the United States, a degree that satisfies the requirements of 8 C.F.R. § 214.2(h)(4)(iii)(A) is required.

Physical Job Requirements

The above statements are intended to describe the general nature and level of work being performed by employees assigned to this position, but they are not an exhaustive list of all the required responsibilities and skills of this position. 

The physical demands described within the Responsibilities section of this job description are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. For Office Roles: While performing the duties of this job, the

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Company

Medtronic

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