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Senior Digital Tag Manager

iTech Media
Spainfull_timeVerifiedPosted 19 Apr 2023

About the role

Web analytics and data driven decision making are at the core of our “Secret sauce”, a unique competitive edge in a fast moving and highly contested industry.
In this role you’ll own end to end web analytics implementation across our portfolio of affiliate marketing websites, working closely with the implementation team to roll out best practice tracking to all our websites.
Over the last 2 years, we’ve laid the foundations and implemented basic tracking on all our sites using Adobe Analytics. Now we’re looking for someone to take us to the next level and help us implement a best practice, tag based tracking solution.

What we need you to do:

  • Be the "acting" product owner for our Tracking team, setting the tracking strategy and roadmap for a small team
  • Own and manage tracking implementation and configuration in Adobe analytics (definition of metrics, segments, tagging, configuring site launches, ..)
  • Lead web analytics implementation across our portfolio of affiliate marketing websites, working closely with site owners, developers and data engineers
  • Advocate tracking best practices and educate other analysts and product teams on the best way to get value from Adobe Analytics

What we need from you:

  • Hands-on experience managing web analytics implementation for a portfolio of websites or a major website, using Adobe analytics (preferred) or another tracking implementation
  • Familiarity with JavaScript and front-end technologies and ability to write technical specifications (you’ll have an engineer to support the implementation)
  • Experience working directly with stakeholders, prioritizing requests, communicating timelines and roadmap, managing projects. We’re not expecting you to have formal Product manager experience, but you’ll be part of a small team, where you’ll need to act as the point of contact for stakeholders
  • Hands on experience implementing a tag management solution (Adobe Launch preferred)
Our Process
Here at iTech Media we’re real believers in an interview being a two-way process, this is as much about you finding out everything you need to know about us as well as getting to know you. To help you understand what the process will involve: 
- Initial Conversation Talent Team – approx. 30 mins  - 1st Stage Interview with the Head of Analytics - 45mins - 2nd Stage Technical Deep Dive Questions with Senior Manager & Head of Analytics – 60 mins  - 3rd Stage Behavioural & Values interview with team members - 45mins
All the interview stages are held over Zoom. If you have a disability, a learning difficulty as dyslexia, a medical condition or other individual need for an adjustment to our process; and you believe this may affect your performance in selection, we’ll be happy to make reasonable adjustments to our processes for you. Please let us know in good time, so that we can support you to perform at your best.

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Company

iTech Media

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