Sr. Sales Planner, UGG

At Deckers Brands, Together, Every Step is a promise kept that every employee can bring their authentic self, is valued and supported, as a whole person, at work and beyond. Together, Every Step is how we continue to deliver exceptional business results, experience an amazing place to work, and have a positive impact on the communities and world around us. 

Job Title: Sr. Sales Planner, UGG

Reports to: Manager, Sales & Business Analysis

Location: Remote - US*

*Interested applicants must reside in one of the following approved states: Arizona, California, Colorado, Indiana, Massachusetts, Minnesota, New York, Oregon, Pennsylvania, Texas, Utah, Washington 

The Role

The Senior Sales Planner is a strategic partner and analytical powerhouse responsible for guiding the future of UGG North America across multiple channels. Your work ensures healthy, sustainable growth—for both Deckers and our wholesale partners—through deep marketplace analytics, insightful sales planning, and cross-functional influence.

You will gather, interpret, and translate sell-through performance into strategic recommendations, identifying risks and opportunities that directly impact the brand’s trajectory. Success in this role requires strong collaboration with Merchandising, Sales, Finance, Product, Demand Planning, and Supply Planning teams—and a genuine passion for understanding consumers and the marketplace.

If you love turning complex data into compelling stories, influencing decisions across the business, and helping shape the future of a globally beloved brand, this role is for you.

We celebrate diversity--of your background, your experiences and your unique identity. We are committed to ensuring an inclusive and equitable workplace where all of our employees can Come as They Are. We believe that when we bring our different perspectives to work, we are truly Better Together.

Your Impact

Plan for the Future

• Lead and advise long-term sales planning in partnership with Sales Leadership, Merchandising, Product, and Planning teams.

• Build category-level plans informed by multi-year trends, retailer inventory positions, and emerging marketplace dynamics.

• Deliver end-of-season insights that shape future lines, partnering with Merchandising to highlight key product learnings.

• Present strategic sales summaries and forecasts in monthly business reviews, helping align teams around shared goals.

• Own the forecasting process—managing forecasting tools, consolidating results, and distilling them into insights for leadership.

• Support Sales Operations & Merchandising with Sales Meetings and seasonal launch planning, including travel and off-site coordination.
   

Deliver Consumer-Obsessed Analysis

• Analyze weekly sell-through results for the North America marketplace, identifying trends, patterns, and performance drivers.

• Compare results across retailers, channels, and categories to uncover actionable insights for Sales, Merchandising, DTC Planning, PLM, and Marketing.

• Integrate consumer demographic and psychographic insights to deepen understanding of product performance.

• Conduct scenario planning that highlights forward-looking risks and opportunities for the marketplace and brand.
   

Drive Continuous Improvement

• Innovate and elevate reporting tools, processes, and systems to improve visibility and drive better business decisions.

• Lead cross-functional projects that enhance data clarity and streamline decision-making for Sales, Sales Operations, and Merchandising.

• Develop more connected, omni-focused reporting that captures the full picture of the North America marketplace.

• Support seasonal launch logistics, ensuring flawless execution that sets teams up for success.

Who You Are

You thrive at the intersection of analysis, strategy, and storytelling. You are naturally curious, collaborative, and proactive—always looking for patterns, solutions, and possibilities. You’re energized by fast-paced environments, driven by results, and inspired by meaningful work.

You’ll be successful here if you:

• Bring big-picture thinking rooted in strong analytical discipline.

• Communicate insights clearly and confidently.

• Build trust across teams and enjoy influencing through data.

• Understand how retailers, consumers, products, and markets interact.

• Are motivated not just by numbers—but by the impact behind them.
   

Qualifications