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Freelance Senior Manager, Content Management

Mediabrands
New York City, United Statesfull_timeVerifiedPosted 9 Aug 2024

About the role

We are looking for a Senior Manager, Content Management to join our team here to assist in the pitch, development and execution of entertainment, talent, publisher, and marketing partnerships for top agency clients that exceed business objectives.  

The Content Management team plays a vital role within the agency, driving content initiatives from ideation through execution in addition to being a liaison to the strategy, planning, activation, influencer, and research teams throughout the agency. As a Senior Manager, you will strive to unearth content opportunities within the organization, help architect and execute content programs across platforms, and provide creative solutions to road bumps that arise throughout the ideation & execution process. 

Experience should include campaign management ranging from media-centric branded content programs to experiential based consumer engagement initiatives and talent/influencer-led activations.  It is essential to not only effectively manage these programs for clients but exhibit strategic thinking skills as well as knowledge around emerging platforms or trends.      

Responsibilities:

* Manage content programs that range from entertainment partnerships (integrations & co-marketing), unique brand-to-brand partnerships, talent-led collaborations, and other custom productions 

* Manage asset transfer/collection and content approvals between client and partners 

* Manage tactical components of custom programs both leading up to, during and after each campaign, such as calendars, recaps, post reports, presentation decks, pre-pro meetings, etc.  

* Contribute to team briefings and brainstorm sessions  

* Collaborate with internal teams and external partners to develop and execute ideas aligned to media strategies 

* Evaluate and provide POV on opportunistic partnership proposals 

* Collaborate on building partnerships and relationships with key content developers, publishers, studios, platforms, and vendors  

* Monitor competitive industry landscape and marketplace trends 

Skills and Experience  

* Bachelor’s degree preferred 

* 5+ years professional experience in media, marketing, advertising, agencies, production, creative - preferably with client management experience 

* Past experience in media buying, planning or sales a plus 

* Past experience working across various client industries such as retail, beauty, finance, insurance, or tech a plus 

* Level of comfort and ability in presenting to clients and internal team members 

* Must be a team player but also have the ability to work independently 

* Self-Starter, demonstrates initiative 

* Creative and adaptive thinker that enjoys learning, taking on unfamiliar challenges, and shaping new strategic approaches and frameworks 

* Thrive in a fast-paced environment 

* Ability to manage multiple projects simultaneously 

* Collaborative mindset 

* Advanced knowledge of industry trends 

* Excellent written and verbal skills 

*Photoshop, Illustrator, copywriting, video editing (a plus but not required)  

 

We See You  

At IPG Mediabrands, we are unified behind a commitment to fostering a culture of inclusion and belonging. Together, we shine through a set of shared values and behaviors. We take pride in our responsibility to our clients, communities, and to each other. We embrace differences and recognize the unique value that each of us brings to our community.  

We encourage you to apply, as unique backgrounds, perspectives, and lived experiences are welcomed.   

We See You at IPG Mediabrands. 

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purcha

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Company

Mediabrands

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