SVP, Business Solutions (Temp)
Horizon MediaAbout the role
Job Description
Who We Are
Horizon Media, founded in 1989 by Bill Koenigsberg, is recognized as one of the most innovative marketing and advertising firms. We are headquartered in New York City, with offices in Los Angeles and Toronto. A leader in driving business solutions for marketers, Horizon is known for its highly personal approach to client service. Renowned for its incredible culture, Horizon is consistently named to all the prestigious annual Best Places to Work lists published by Fortune, AdAge, Crain’s New York Business and Los Angeles Business Journal. Together we are building a place of belonging.
At Horizon, we understand the value that different perspectives can bring to our clients and culture, so we strive for an environment where our employees feel welcomed, safe and empowered. We value YOU and believe that your authentic voice and unique perspective allows us to create a more rewarding culture, and experience, together.
Our simple recipe for success? We hire talented people (thinkers, doers, dreamers, makers), challenge them and give them every opportunity to grow.
What You’ll Do
Strategic Planning – 30%
Lead the team in translating client goals into strategic media solutions that grow our client’s brands and ensure strategic consistency across all elements of plan development and implementation, heavily focusing on performance-based media & analytics driven approach to client success
Collaborate with executive-level leadership on strategic marketing approach, guiding translation of client goals to the Business Solutions team, activation teams, and media partners
Responsible for providing high level strategic insights from campaign reporting, executing across all channels
Apply and leverage attribution models functionalities and benefits to build media recommendations and optimize future campaigns
Develop & maintain strong understanding of all internal and external analytics tools, identify appropriate applications based on business needs
Oversee development of strategic framework for quarterly plans, lead strategic client recommendations
Lead the team’s understanding of client’s business and uncovering of motivations/needs; proactively learning about the business from a holistic perspective (e.g. quarterly earnings reports, overarching business trends)
Seek innovative media solutions to deliver on clients’ goals and evaluate current health of client business via analysis of relevant business metrics (ROI, A/S)
Ensure strategic alignment across all channels and teams, to ensure a fully integrated approach
Sets vision and direction for client, based on needs and goals
Sees around corners and anticipates problems before they occur, to meet strategic goals of clients
Account Management – 10%
Responsible for agency revenue and profitability
Oversee day-to-day operations of the Business Solutions Team to ensure consistent and high-quality client deliverables
Have a thorough understanding of client contracts, support development &a
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